Josephine Buys

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Marketing & Media Digital

First-party data is back in vogue - here's why

First-party data is back in vogue - here's why

Josephine Buys 18 May 2022

#BizTrends 2021: Not all news is trusted news

#BizTrends 2021: Not all news is trusted news

Josephine Buys 29 Jan 2021

Julia Raphaely. Image source: Associated Media Publishing's .

SA publishing industry reels from news of AMP's closure

Josephine Buys 4 May 2020

Photo by Andrea Piacquadio from .

Advertisers will benefit from continued use of trusted media

Josephine Buys 30 Apr 2020

Image credit: engin akyurt on .

Publisher sites news consumption soars as readers search for truth on coronavirus

Josephine Buys 3 Apr 2020

Josephine Buys, CEO of The Publisher Research Council (PRC).

#BizTrends2020: Advocating childhood literacy - today's readers are our future leaders

Josephine Buys 22 Jan 2020

Image credit: Rita Morais on Unsplash.

How publishing platforms make the most of human attention

Josephine Buys 29 Aug 2019

#BizTrends2018: The Platform Economy

#BizTrends2018: The Platform Economy

Josephine Buys 8 Jan 2018

Digital's future lies in the fingertips of its customers

Josephine Buys, IAB South Africa 19 Oct 2016

Traditional publishing and digital advertising: A crossroads and a new frontier

Josephine Buys, IAB South Africa 23 Sep 2016

Celebrating women at the Loeries

Josephine Buys, IAB South Africa 25 Aug 2016

Digital impacts all sectors

Josephine Buys, IAB South Africa 24 Feb 2016

The uncomfortable humanity of digital marketing

Josephine Buys, IAB South Africa 19 Feb 2016

Let's do Biz