JD Engelbrecht

JD Engelbrecht

Managing Director at Everlytic
Location:South Africa

Profile

JanDirk (JD) Engelbrecht is a commercial technologist who is passionate about finding creative solutions to problems. His experience in digital product development and commercialisation has allowed him to work with various South African market leaders in media, ecommerce, advertising, data science, and agriculture.
Read more
You hate robocalls for the wrong reasons
You hate robocalls for the wrong reasons

Everlytic offers automated voice as a messaging channel. Does this make us hypocrites? No, and I am going to make the argument for why not...

JD EngelbrechtBy JD Engelbrecht, Issued by Everlytic 29 Jun 2021

What analysing 10 billion emails shows business leaders
What analysing 10 billion emails shows business leaders

According to the Everlytic 2020 Email Marketing Benchmarks report, email subscribers who have been opening their messages have been more engaged with the content than ever...

JD EngelbrechtBy JD Engelbrecht, Issued by Everlytic 28 Apr 2021

Cracking the Privacy Paradox: How to future-proof trust in the fast-growing data economy
Cracking the Privacy Paradox: How to future-proof trust in the fast-growing data economy

To leverage data and automated communications, marketers have to embrace responsible personalisation...

JD EngelbrechtBy JD Engelbrecht, Issued by Everlytic 8 Jul 2020

How to future-proof trust in the fast-growing data economy
How to future-proof trust in the fast-growing data economy

To leverage data and automated communications, marketers have to embrace responsible personalisation...

JD EngelbrechtBy JD Engelbrecht 1 Jul 2020

Photo by Webaroo on .
SA's email lockdown open rates higher than Black Friday month

While South African business owners scramble to mitigate the devastating economic impact of coronavirus and an extended national lockdown, marketing teams have to adjust quickly to a radically altered business and communications landscape.

JD EngelbrechtBy JD Engelbrecht 16 Apr 2020

Next >
Let's do Biz