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Now, over a decade later and executive creative director at forward-thinking digital agency, HelloFCB+, she is a prominent player in the industry, with her name on many weird and wild digital pieces that have changed the way people think and behave. From building a real-life website on a 2km cycling track, to turning a non-profit organisation into a media agency to feed hungry children, and recently part of the team to introduce Cansa's 3D talking testicles to world.

Camilla's love for innovative, wacky big ideas is matched by her fascination in online behaviour - spending long hours on big website builds, mobile projects and hard-working campaigns for brands like Coca-Cola, Toyota, Pernod Ricard, Engen, Investec Asset Management, FNB and MTN, to mention a few. Her efforts over the last couple of years have earned her a number of awards - Loeries, Pixels, Webbys, Lions, One Show, FWAs and a D&AD in-book. She has also sat on the judging panels for South African award shows, The Loeries and Bookmarks.