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    Source: © 123rf As customer journeys become more complex, creating a more personalised two-way interaction with customers is an increasingly important requirement for brands
    Messaging the preferred method for customers to interact with brands says research
    Building meaningful brands for modern Africa
    Building meaningful brands for modern Africa

    1 Jul 2024

    Source: Supplied. Mathieu Coquillon, co-founder and director at Mama Money.
    Mama Money card simplifies banking with WhatsApp integration

    27 Jun 2024

    How to embrace AI in emerging markets like Africa
    How to embrace AI in emerging markets like Africa

      19 Apr 2018

    The Soapbox Films team with Stein back-left.
    VR and digital video storytelling as top marketing tools for 2018

      19 Apr 2018

    Empathy - a two-way street in customer service
    Empathy - a two-way street in customer service

      18 Apr 2018

    E-commerce and millennials
    E-commerce and millennials

      18 Apr 2018

    Barclays Accelerator.
    Why African banks must work with fintech startups

      13 Apr 2018

    #OneShow2018: Mobile finalists revealed!
    #OneShow2018: Mobile finalists revealed!

    13 Apr 2018

    Ghana's Kudobuzz makes second acquisition of year
    Ghana's Kudobuzz makes second acquisition of year

      12 Apr 2018

    Innovate Ventures Accelerator in Somaliland calls for applications
    Innovate Ventures Accelerator in Somaliland calls for applications

    12 Apr 2018

    Faithie © –
    Why and how to add ephemeral content to your marketing strategy

      12 Apr 2018

    Cognitive confusion - measuring non-conscious effects in buying behaviour - prediction and big data
    Cognitive confusion - measuring non-conscious effects in buying behaviour - prediction and big data

      12 Apr 2018

    Publiseer shortlisted for Startupbootcamp FastTrack and partners with Caketunes
    Publiseer shortlisted for Startupbootcamp FastTrack and partners with Caketunes

    4 Apr 2018

    How the internet is reshaping World Heritage and our experience of it
    How the internet is reshaping World Heritage and our experience of it

      29 Mar 2018

    Caroline Kende-Robb is chief advisor to Rt. Hon. Gordon Brown, chair of the UK Education Commission.
    These are the eight reasons why 2018 could be Africa's year

      27 Mar 2018

    Tigo managing director, Simon Karikari, (second left), and the general manager of Uber East Africa, Loic Amado, shake hands after announcing the partnership between Tigo and Uber Tanzania in Dar es Salaam. Others are: Uber country manager, Alfred Msemo and Tigo’s head of mobile financial services, Hussein Sayed. Source: Tigo.
    Tigo and Uber partner up in East Africa

    23 Mar 2018

    Bradley Elliott, founder of Continuon.
    World's first social influencer survey results reveal the power of authentic online influence

      23 Mar 2018

    Sharpening African manufacturers' competitive edge with technology
    Sharpening African manufacturers' competitive edge with technology

      20 Mar 2018

    IFEC product standpoints for African airlines, tech-savvy passengers and content producers
    IFEC product standpoints for African airlines, tech-savvy passengers and content producers

      19 Mar 2018

    #ECMA2018: Adopt a humanistic approach to AI
    #ECMA2018: Adopt a humanistic approach to AI

      16 Mar 2018

    IP rights improved in Egypt
    IP rights improved in Egypt

    16 Mar 2018

    Consumer engagement today is shaped by technology
    Consumer engagement today is shaped by technology

      15 Mar 2018

    #FutureAdAfrica: Brand safety is not optional, support local publishers
    #FutureAdAfrica: Brand safety is not optional, support local publishers

      15 Mar 2018

    How to promote innovation in Africa
    How to promote innovation in Africa

    13 Mar 2018

    Short and sweet - Storytelling for digital marketers
    Short and sweet - Storytelling for digital marketers

      12 Mar 2018

    Youth, economy on Africa agenda at Commonwealth Africa Summit
    Youth, economy on Africa agenda at Commonwealth Africa Summit

    12 Mar 2018

    New book launches with stories of African female entrepreneurs
    New book launches with stories of African female entrepreneurs

    9 Mar 2018

    Three applications for video in channel communication
    Three applications for video in channel communication

      7 Mar 2018

    Dustin Homer is director of client solutions, Fraym.
    Africa Rising: How Geospatial data analytics is transforming governance on the continent

      6 Mar 2018

    New website launched for investors in Africa
    New website launched for investors in Africa

    6 Mar 2018

    Orange and OpenClassrooms have combined forces to train young Africans in digital technology.
    Critical need for digital skills for Africa's youth

    6 Mar 2018

    #DigitalSummit2018: Championing diversity in digital
    #DigitalSummit2018: Championing diversity in digital

      5 Mar 2018

    More Digital news

    More news

    Empathy - a two-way street in customer service
    Empathy - a two-way street in customer service

     18 Apr 2018

    E-commerce and millennials
    E-commerce and millennials

     18 Apr 2018

    Barclays Accelerator.
    Why African banks must work with fintech startups

     13 Apr 2018

    #OneShow2018: Mobile finalists revealed!
    #OneShow2018: Mobile finalists revealed!

    13 Apr 2018

    Ghana's Kudobuzz makes second acquisition of year
    Ghana's Kudobuzz makes second acquisition of year

     12 Apr 2018

    Innovate Ventures Accelerator in Somaliland calls for applications
    Innovate Ventures Accelerator in Somaliland calls for applications

    12 Apr 2018

    Faithie © –
    Why and how to add ephemeral content to your marketing strategy

     12 Apr 2018

    Cognitive confusion - measuring non-conscious effects in buying behaviour - prediction and big data
    Cognitive confusion - measuring non-conscious effects in buying behaviour - prediction and big data

     12 Apr 2018

    Publiseer shortlisted for Startupbootcamp FastTrack and partners with Caketunes
    Publiseer shortlisted for Startupbootcamp FastTrack and partners with Caketunes

    4 Apr 2018

    How the internet is reshaping World Heritage and our experience of it
    How the internet is reshaping World Heritage and our experience of it

     29 Mar 2018

    Caroline Kende-Robb is chief advisor to Rt. Hon. Gordon Brown, chair of the UK Education Commission.
    These are the eight reasons why 2018 could be Africa's year

     27 Mar 2018

    Tigo managing director, Simon Karikari, (second left), and the general manager of Uber East Africa, Loic Amado, shake hands after announcing the partnership between Tigo and Uber Tanzania in Dar es Salaam. Others are: Uber country manager, Alfred Msemo and Tigo’s head of mobile financial services, Hussein Sayed. Source: Tigo.
    Tigo and Uber partner up in East Africa

    23 Mar 2018

    Bradley Elliott, founder of Continuon.
    World's first social influencer survey results reveal the power of authentic online influence

     23 Mar 2018

    Sharpening African manufacturers' competitive edge with technology
    Sharpening African manufacturers' competitive edge with technology

     20 Mar 2018

    IFEC product standpoints for African airlines, tech-savvy passengers and content producers
    IFEC product standpoints for African airlines, tech-savvy passengers and content producers

     19 Mar 2018

    #ECMA2018: Adopt a humanistic approach to AI
    #ECMA2018: Adopt a humanistic approach to AI

     16 Mar 2018

    IP rights improved in Egypt
    IP rights improved in Egypt

    16 Mar 2018

    Consumer engagement today is shaped by technology
    Consumer engagement today is shaped by technology

     15 Mar 2018

    #FutureAdAfrica: Brand safety is not optional, support local publishers
    #FutureAdAfrica: Brand safety is not optional, support local publishers

     15 Mar 2018

    How to promote innovation in Africa
    How to promote innovation in Africa

    13 Mar 2018

    Short and sweet - Storytelling for digital marketers
    Short and sweet - Storytelling for digital marketers

     12 Mar 2018

    Youth, economy on Africa agenda at Commonwealth Africa Summit
    Youth, economy on Africa agenda at Commonwealth Africa Summit

    12 Mar 2018

    New book launches with stories of African female entrepreneurs
    New book launches with stories of African female entrepreneurs

    9 Mar 2018

    Three applications for video in channel communication
    Three applications for video in channel communication

     7 Mar 2018

    Dustin Homer is director of client solutions, Fraym.
    Africa Rising: How Geospatial data analytics is transforming governance on the continent

     6 Mar 2018

    New website launched for investors in Africa
    New website launched for investors in Africa

    6 Mar 2018

    Orange and OpenClassrooms have combined forces to train young Africans in digital technology.
    Critical need for digital skills for Africa's youth

    6 Mar 2018

    #DigitalSummit2018: Championing diversity in digital
    #DigitalSummit2018: Championing diversity in digital

     5 Mar 2018

    The rise of the brand influencer
    The rise of the brand influencer

     5 Mar 2018

    Spotlight on Africa's disruptive technologies
    Spotlight on Africa's disruptive technologies

    2 Mar 2018

    The evolution of the public relations practitioner
    The evolution of the public relations practitioner

     2 Mar 2018

    The IAB SA's Bookmarks 2018 took place on 1 March at the Kyalami Theatre on the Track.
    #BOOKMARKS2018: WINNERS ANNOUNCED!

    1 Mar 2018

    Human rights activist Annie Raman on Fort Review.
    #FortReview: "How creativity can save lives when put to good use" - Annie Raman

     1 Mar 2018

    Mastercard to use Messenger to help SMEs leverage digital payments in Africa, Asia
    Mastercard to use Messenger to help SMEs leverage digital payments in Africa, Asia

    1 Mar 2018

    Mobile trends in Nigeria report
    Mobile trends in Nigeria report

    28 Feb 2018

    How to budget influencer marketing
    How to budget influencer marketing

     28 Feb 2018

    Wisinomad wants to bring digital nomads to Africa
    Wisinomad wants to bring digital nomads to Africa

     28 Feb 2018

    Unicorns and fairy dust: The mythical land of SEO
    Unicorns and fairy dust: The mythical land of SEO

     27 Feb 2018

    Mark Kamau, user experience design director, BRCK.
    #DesignIndaba2018: Connecting the unconnected in Africa

     26 Feb 2018

    Hubs.ng digital ecosystem launches in Nigeria
    Hubs.ng digital ecosystem launches in Nigeria

     26 Feb 2018

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