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Low cost internet POA launched in Kenya

Low-cost internet provider Poa! Internet announces the completion of its wireless internet network in Nairobi and Kiambu counties in Kenya. Over 3,000 Wifi hotspots were installed by the firm and already help Kibera, Jamhuri, Kawangware, Kangemi, Kabiria, Waithaka, Racecourse, Kinoo, Dagoretti, Kikuyu, Kiambu, Ting'ang'a, Kirigiti, Ndumberi and Githunguri communities get connected to the internet.

1 day ago

The Ikea effect: how we value the fruits of our labour over instant gratification
The Ikea effect: how we value the fruits of our labour over instant gratification

There are some anecdotes just so good that almost every story about a particular economic principle begins the same. So too this article begins with cake mix.

By Gary Mortimer, Frank Mathmann and Louise Grimmer 2 days ago

The power of retargeting: How to move customers from wanting what you offer to needing it
The power of retargeting: How to move customers from wanting what you offer to needing it

My fiancé was at home a few weeks ago and decided to go onto her favourite online shopping store as she needed a new pair of running shoes. In her head she was back and forth at the time, should I buy these? Should I wait for a better deal? Or should I look for a new brand to try out? Decisions, decisions.

By Kyle Warmback 2 days ago

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Why marketing agencies are more relevant than ever

There's been a lot of chatter recently around the subject of 'the future of marketing agencies'. That the agency model is broken and that things are evolving. Agencies need to become more 'modern', and that they need to adapt or die. Freelancers and small project teams are going to slowly replace the agency as we know it today. Corporates are going to insource the functions of an agency. It's simply a matter of time.

By Jacques du Bruyn 3 days ago

Multilingual broadcast journalist-turned-real estate entrepreneur, Rokelle Sun.
#AfricaMonth: Encouraging female African business leaders from the other side of the world

US-based real estate entrepreneur Rokelle Sun's philanthropic mission is to encourage young girls to pursue careers and success in the underrepresented fields, particularly in Africa, where she spent part of her childhood. She explains this, as well as her love of new experiences like aerophotography, and some of the highs and lows of her earlier career as a multilingual broadcast journalist.

By Leigh Andrews 3 days ago

D&AD Awards announces its full shortlist
D&AD Awards announces its full shortlist

The D&AD Awards has announced its full shortlist with 25 shortlisted pieces for SA, putting us at 12th for country ranking based on finalists. Overall 1,642 entries from 58 countries from across the globe have made the shortlist.

20 May 2019

Pictured are Paul Holmes of The Holmes Report and Regine le Roux, managing director of South Africa’s Reputation Matters. Reputation Matters scooped up two SABRE Africa awards, one for superior achievement in measurement and evaluation and the other for the industry sector category.
All the 2019 SABRE Awards Africa winners

The 2019 SABRE Awards Africa winners were handed out following on the annual African Public Relations Association (AFPRA) conference held in Kigali, Rwanda, last week. The SABRE Awards, which aims to recognise superior achievement in branding, reputation and engagement, has a 25-year heritage, with separate competitions in Africa, North America, EMEA, the Asia-Pacific, Latin America and South Asia.

20 May 2019

D&AD Awards announces its first shortlist
D&AD Awards announces its first shortlist

The D&AD Awards has announced its first shortlist with 144 entries being shortlisted after stage one of D&AD judging. The Award Ceremony will be held at The Old Truman Brewery, London on Thursday, 23 May.

20 May 2019

The human factor: a top insight from a CX Masterclass
The human factor: a top insight from a CX Masterclass

Worldwide, brands are under unprecedented pressure. Companies, from legacy to startup, multi-national to local, are all grappling with how to meet steeply rising customer experience (CX) expectations; how to keep up with consumer trends that change at the speed of light and how to harness the tech that is evolving faster than we can adapt.

20 May 2019

Andrew Jennings on surviving the era of digital retail
Andrew Jennings on surviving the era of digital retail

Andrew Jennings, the former group MD of Woolworths and author of Almost Is Not Good Enough, recently shared valuable survival lessons for retail brands under siege in the digital age at an event hosted by executive search company Odgers Berndtson.

17 May 2019

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Entries open for Global Young Guns 17

The One Club for Creativity is calling for entries for Young Guns 17, celebrating international creative professionals age 30 or younger.

17 May 2019

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New online training portal launched by DMASA

A new online training portal, DMASA Academy has been launched by the Direct Marketing Association of South Africa (DMASA).

17 May 2019

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Why LinkedIn is more important than ever in 2019

With more than 600 million members from 200 countries in 2019, LinkedIn is still the largest professional networking platform in the world. LinkedIn members are also liking, commenting, and sharing at record rates - nearly twice that of 2018. Whether you use LinkedIn as a research platform, a space to network with new clients, or to advertise your available positions, the platform's value continues to increase.

By Zubeida Goolam 17 May 2019