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Apple is the world’s first trillion dollar brand in the 2024 Kantar BrandZ Most Valuable Global Brands
Apple is the world’s first trillion dollar brand in the 2024 Kantar BrandZ Most Valuable Global Brands 
Tag Collective: Innovation for Africa
Tag Collective: Innovation for Africa

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Unlocking the potential of communities in Africa
Unlocking the potential of communities in Africa

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#DigitalSummit2018: Championing diversity in digital
#DigitalSummit2018: Championing diversity in digital

  5 Mar 2018

Nairobi, Kenya. © John Wollwerth via
Creating safer cities to help drive greater economic growth

  5 Mar 2018

The time for Africa is not now - Africa is now
The time for Africa is not now - Africa is now

  28 Feb 2018

Mike Archer, creative director, Adwork, Lagos, Nigeria.
How to increase ad spend in Nigeria

  23 Feb 2018

Personal branding: The value of a platform
Personal branding: The value of a platform

  12 Feb 2018

Lee Applbaum, global chief marketing officer, Patrón Spirits International.
#MeettheMarketer: Marketers are relying too heavily on data

  8 Feb 2018

Brand consistency: Taking marketing to a higher level
Brand consistency: Taking marketing to a higher level

  6 Feb 2018

Absolut creative collaboration.
Change the way the internet sees African creativity

6 Feb 2018

Africa has to fight against the "cancer of corruption"
Africa has to fight against the "cancer of corruption"

1 Feb 2018

Pixabay via .
What's trending? Retro-millennia

  29 Jan 2018

Superunion launches as next-generation brand agency
Superunion launches as next-generation brand agency

Superunion  24 Jan 2018

#BizTrends2018: Branding is the key to unlocking company innovation
#BizTrends2018: Branding is the key to unlocking company innovation

  8 Jan 2018

Predictions for 2018: What the investors said
Predictions for 2018: What the investors said

  4 Jan 2018

Alika Dangote featured on the Nasdaq billboard in New York.
Bloomberg's 50 most influential in 2017 includes one African

7 Dec 2017

To build a better customer experience, start with the architecture
To build a better customer experience, start with the architecture

  1 Dec 2017

Managing director of Brand Union Africa, Mathew Weiss and Doug de Villiers, CEO of Brand Science.
Brand Science joins Brand Union to form new market offer

24 Nov 2017

mSurvey launches first CX survey in Kenya
mSurvey launches first CX survey in Kenya

16 Nov 2017

New Zee TV branding.
Zee TV Africa rebrands globally

10 Nov 2017

#Trending: The rise of consumer resilience
#Trending: The rise of consumer resilience

  7 Nov 2017

CNN's Go There Media Fund to aid distressed destinations in boosting travel and tourism
CNN's Go There Media Fund to aid distressed destinations in boosting travel and tourism

7 Nov 2017

The digital elephant in the room... Image credit: Jan Mik © –
Reimagining marketing: Brand building in the digital age

  6 Nov 2017

Great brand communications solutions come from collaboration
Great brand communications solutions come from collaboration

  6 Nov 2017

Respecting and connecting with the modern African consumer
Respecting and connecting with the modern African consumer

  3 Nov 2017

Africa's next generation influencers announced
Africa's next generation influencers announced

3 Nov 2017

Brands do not market effectively to women in Africa
Brands do not market effectively to women in Africa

2 Nov 2017

Heineken invests in African creativity
Heineken invests in African creativity

1 Nov 2017

Ten tips for excellent copywriting
Ten tips for excellent copywriting

  24 Oct 2017

Simelane and Cooper.
#BODCT: Surprise! THIS is today's African consumer

  11 Oct 2017

A barley harvest from a local sourcing partnership Heineken initiated in Ethiopia.
Heineken on the ins and outs of local sourcing in Africa

  27 Sep 2017

Purpose must come before profit... and before anything else too
Purpose must come before profit... and before anything else too

  19 Sep 2017

More Branding news

More news

The time for Africa is not now - Africa is now
The time for Africa is not now - Africa is now

  28 Feb 2018

Mike Archer, creative director, Adwork, Lagos, Nigeria.
How to increase ad spend in Nigeria

  23 Feb 2018

Personal branding: The value of a platform
Personal branding: The value of a platform

  12 Feb 2018

Lee Applbaum, global chief marketing officer, Patrón Spirits International.
#MeettheMarketer: Marketers are relying too heavily on data

  8 Feb 2018

Brand consistency: Taking marketing to a higher level
Brand consistency: Taking marketing to a higher level

  6 Feb 2018

Absolut creative collaboration.
Change the way the internet sees African creativity

6 Feb 2018

Africa has to fight against the "cancer of corruption"
Africa has to fight against the "cancer of corruption"

1 Feb 2018

Pixabay via .
What's trending? Retro-millennia

  29 Jan 2018

Superunion launches as next-generation brand agency
Superunion launches as next-generation brand agency

Superunion  24 Jan 2018

#BizTrends2018: Branding is the key to unlocking company innovation
#BizTrends2018: Branding is the key to unlocking company innovation

  8 Jan 2018

Predictions for 2018: What the investors said
Predictions for 2018: What the investors said

  4 Jan 2018

Alika Dangote featured on the Nasdaq billboard in New York.
Bloomberg's 50 most influential in 2017 includes one African

7 Dec 2017

To build a better customer experience, start with the architecture
To build a better customer experience, start with the architecture

  1 Dec 2017

Managing director of Brand Union Africa, Mathew Weiss and Doug de Villiers, CEO of Brand Science.
Brand Science joins Brand Union to form new market offer

24 Nov 2017

mSurvey launches first CX survey in Kenya
mSurvey launches first CX survey in Kenya

16 Nov 2017

New Zee TV branding.
Zee TV Africa rebrands globally

10 Nov 2017

#Trending: The rise of consumer resilience
#Trending: The rise of consumer resilience

  7 Nov 2017

CNN's Go There Media Fund to aid distressed destinations in boosting travel and tourism
CNN's Go There Media Fund to aid distressed destinations in boosting travel and tourism

7 Nov 2017

The digital elephant in the room... Image credit: Jan Mik © –
Reimagining marketing: Brand building in the digital age

  6 Nov 2017

Great brand communications solutions come from collaboration
Great brand communications solutions come from collaboration

  6 Nov 2017

Respecting and connecting with the modern African consumer
Respecting and connecting with the modern African consumer

  3 Nov 2017

Africa's next generation influencers announced
Africa's next generation influencers announced

3 Nov 2017

Brands do not market effectively to women in Africa
Brands do not market effectively to women in Africa

2 Nov 2017

Heineken invests in African creativity
Heineken invests in African creativity

1 Nov 2017

Ten tips for excellent copywriting
Ten tips for excellent copywriting

  24 Oct 2017

Simelane and Cooper.
#BODCT: Surprise! THIS is today's African consumer

  11 Oct 2017

A barley harvest from a local sourcing partnership Heineken initiated in Ethiopia.
Heineken on the ins and outs of local sourcing in Africa

  27 Sep 2017

Bruno Witvoet, Unilever Africa president and Mechell Chetty, Unilever vice president for HR, Africa, at the opening of Unilever’s new Africa hub.
Unilever's brand plan to grow business across Africa

19 Sep 2017

Purpose must come before profit... and before anything else too
Purpose must come before profit... and before anything else too

  19 Sep 2017

Paul Gabriel.
New economic giants rising in Africa

15 Sep 2017

Rewards for multinationals investing in Africa
Rewards for multinationals investing in Africa

  11 Sep 2017

Global companies give Africa a second look
Global companies give Africa a second look

  11 Sep 2017

Launching your brand into Africa
Launching your brand into Africa

6 Sep 2017

#Pamro2017: The reason African Lions is a critical research study for Africa
#Pamro2017: The reason African Lions is a critical research study for Africa

  29 Aug 2017

The second ‘Scramble for Africa' reveals need for IP rights protection
The second ‘Scramble for Africa' reveals need for IP rights protection

  25 Aug 2017

What is the purpose of a brand in the digital age?
What is the purpose of a brand in the digital age?

  11 Aug 2017

Aliko Dangote speaking during the Afreximbank annual general meeting in Kigali, Rwanda.
How to create a thriving pan-African business

10 Aug 2017

Five rookie marketing mistakes that could impact your brand's credibility
Five rookie marketing mistakes that could impact your brand's credibility

  28 Jul 2017

How brands can fight the negative impact of fake news
How brands can fight the negative impact of fake news

  25 Jul 2017

Sthembile Shabangu
Innovation is the key to keep Africa moving forward

  22 Jun 2017

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