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New GM for Boost Juice
Renier Hattingh has joined Boost Juice in South Africa as the new GM. He has 18 years' experience in the food industry and will be looking to grow the brand extensively in South Africa over the next couple of years.
He comes from the Taste Holding Group where for the last three years he was a managing executive for the Scooters brand and before that the GM of Maxi's. Both brands have won numerous awards, including franchisor of the year 2010 and brand builder of the year 2011. He has a well-rounded knowledge of franchising in South Africa and extensive experience in operations, marketing and supply chain management.
