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Marketing South Africa

Markex 2007 for Jhb and Durbs

Gauteng will play host to Markex 2007 from June 5 - 7 at the Sandton Convention Centre, while this year Durban will welcome Markex August 14 - 16 at the city’s renowned International Conference Centre (ICC).

The representatives of The Midocean Trading Group, a leading supplier to the world of corporate gifts and premiums, Macbryan (Pty) Ltd, will be exhibiting 434 new products at Markex - demonstrating how the company keeps up with world and local trends and consistently refreshes their standard product range.

"Markex allows us the opportunity to interact on a personal level not only with locally based clients who have the opportunity to visit our 300m2 showroom, but also with those outlying national and international clients," says Brian Peach, director of Macbryan.

"It also affords us the opportunity to hand deliver our latest product catalogues, display some of our new products and reinforce our service options that are available to the clients."

There are several new exhibitors at Markex 2007 this year, including creative design and interactive agency, Innoviate. "Innoviate will be displaying a revolutionary new go-to-market strategy known as One-to-One marketing. We’ll demonstrate how we can produce interactive, corporate literature, brochures and magazines personalised to customers that enable marketing managers to track how effective marketing campaigns are and gauge the response of customers to products and services on an individual level," says Sean Copping, creative director of Innoviate.

A large wholesaler to the promotional industry, Wizard Clothing Company, will be displaying their Altitude range of vibrant, colourful, fashionable and well priced quality garments including T-Shirts, golf shirts, ladies golf shirts, blouses, sweaters, jackets and tracksuits.

The show is organised by Exhibitions for Africa - Winners of the best Trade Show (6001 - 12000m2) for Markex & World of Events and Winners of Best Organiser at the Exhibition Association of Southern Africa (EXSA) 2006 Awards.

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