The publication estimates its readership will be 5000 and it will be available in various formats (print and digital). Readers can register free at www.Lmag.co.za and browse through an e-zine preview.
Subscribers who sign up now will not have to pay the cover charge for the launch issue, but only postage and packaging (R20 per copy). Copies will be also available at Exclusive Books in December 2010.
Media sales agency Lunchbox Media is the partner for L Magazine. Lunchbox Media also represents Gay Pages, Queer Life, Exit, Pink Tongue, Pink SA Guide and Mambaonline.
Corrected 30 November 2010 at 13:29
