Total listening levels
Time spent listening
Time spent listening declined by three minutes per day over RAMS Nov 2013, taking the average time spent listening to three hours, 29 minutes.
Average listening per week declined over the previous survey to 24 hours, 24 minutes a week, down to levels seen in RAMS Aug 13.
No individual radio station showed a significant change in listenership over the previous survey. Current listenership can also not be compared to data prior to this last survey, due to the introduction of a population update in RAMS Nov 2013 that established a new trend line for the medium.
Audience figures for new stations
Power 98.7 has its first large-urban result in this survey: across the week, 0.2% of adults listen to the station, which is an audience of 61,000. Average Monday to Friday reach is 0.1%, with an audience of 20,000.