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Will the BlackBerry Torch save RIM?
Research In Motion held an unusual meeting in New York City last Tuesday. What was unusual was that it held the meeting. This is very unlike RIM. It introduced a new device called the "BlackBerry Torch 9800" and a new operating system. This is RIM's next-generation device, which has both a touchscreen and keypad. It has a newer and better Web browser and other features, and it looks hot.
Image courtesy of E-Commerce Times
The new OS is perhaps the most important part of the announcement. It tries to leapfrog the company to the front of the line. The question is, will it? Will this device catapult a stumbling RIM back onto an exciting growth path?
This is being written right after the event, so I have not had the chance to use the device or OS yet. More will come on that at a later date. This is about the announcement and what it means going forward for Research In Motion, AT&T Mobility, customers and investors.
This finally answers the question we have been asking RIM co-CEO's Jim Balsillie and Mike Lazaridis. What is next to help put RIM back on track?
Read the full article on E-Commerce Times here.
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