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#BizTrends2019: Selling to the other 98% - the move to physical retail

We believed that e-commerce was such an obviously better way of shopping. We were wrong...

By Andrew Smith 18 hours ago

#BizTrends2019: Brands with purpose will change South Africa for the better

Despite great efforts from government and NGOs, South Africa still faces a number of societal and environmental challenges...

By Michael Baretta 19 hours ago

Euromonitor's top 10 global consumer trends for 2019

Euromonitor International has released its annual list of top emerging trends that provide insights into consumers' changing values and explores how their behaviour is disrupting business...

1 day ago

#BizTrends2019: The year we rethink segmentation

If there's one thing we love as marketers, it's squeezing ever-evolving consumers into deceptively neat PowerPoint boxes. Too many customer segmentation reports are based on over-simplified, outdated data - just ask 'Bargaining Busi' and 'Premium Pam'...

By Dali Tembo 1 day ago

BizTrendsLIVE! Avoid the FOMO!

If you haven't got around to booking for the BizTrendsLIVE! yet, here's some info so you avoid FOMO...

Issued by Bizcommunity.com 1 day ago

#BizTrends2019: Social marketing, and true word (of mouth) power

When Marian Salzman, one of the world's top trendspotters, invited me to discuss all things social marketing trend-related over coffee at the end of 2018, I jumped at the chance. This is the first of three overviews of our talking points...

By Leigh Andrews 1 day ago

Elevated sensorial experiences drive shoppers back to stores

According to a new global report by in-store media company Mood Media, sensory experiences drive 9 out of 10 shoppers back to stores...

1 day ago

#BizTrends2019: Africa's consumers - connected, in control, and hungry for convenience

Shopping - love it or hate it, it's nearly impossible to escape the banality or adventure that competes for consumers' precious time. It takes us away from the things we would rather be doing...

By Ailsa Wingfield 2 days ago

#BizTrends2019: 4 niche e-commerce stores driving innovation in online shopping

Service is the new selling. This dedication towards offering tailored service is what differentiates mass from niche online retailers. We're no longer selling things, but the experience of buying them...

By Graham van der Merwe 10 Jan 2019

#BizTrends2019: Africa's new creative direction

It is an exciting time for African creativity. A lot of fresh, new thinking is being injected into the sector, bringing with it strong, contemporary ideas that look to the future while honouring the continent's traditional past...

By Gary Harwood 10 Jan 2019

Campbell's 6 defining food trends for 2019

Throughout the year, the chefs at Campbell Soup Company monitor the biggest food trends across the globe to compile Trendscape - a list of what and how you'll be eating in the coming year...

10 Jan 2019

#BizTrends2019: Traceability at item level across entire supply chains

A recent development has been implemented as a value chain solution stretching across five consecutive roles in the cotton and cotton products value chain, aiming to still link up the remaining three to four roles to complete the journey from cotton farmers to consumers of cotton-based garments and fashion...

By Dr Hennie Ras 7 Jan 2019

Top 10 food and bev trends for 2019

Innova Market Insights from Arnhem in the Netherlands, said targeting increasingly adventurous consumers set on new discoveries and experiences, will be key to developments in the food and beverage industry in 2019...

3 Jan 2019

Glacéau smartwater launches in SA

Glacéau smartwater - America's leading water brand - is now available in South Africa...

2 Jan 2019

#BizTrends2019: Customer centricity - The only trend that matters in 2019 and beyond

Customer centricity will be the raison d'être for digital leaders who authentically embrace this strategy. And those visionaries who fully embrace this strategy will leap ahead of the pack...

By Bradley Elliott 27 Dec 2018

Côte d'Ivoire's economy booms after opening of shopping mall

Côte d'Ivoire's most extensive shopping and leisure centre sees record footfall in opening weeks...

24 Dec 2018

AB InBev dips toe into cannabis drinks business with $100m joint venture deal

SAB owner Anheuser-Busch InBev (AB InBev) has entered into a partnership with Canadian cannabis producer Tilray that will see the companies focus on research into the cannabis-infused, non-alcoholic drinks market...

21 Dec 2018

Take care when hitching customers' emotions to your brandwagon

If a customer ties an emotion to your brand, they're much more loyal and less likely to switch due to functional factors like price increases or shifts in the market...

By Estelle Nagel 21 Dec 2018

Unmeltable chocolate and bean-to-bar: A cocoa expert highlights 3 sweet trends

'Tis the season to eat chocolate. And for the chocolate industry, there's nothing sweeter, since this is the time of year when it enjoys a spike in sales and, at least for some, rising profits...

By Kristy Leissle 21 Dec 2018

Reclaiming retail relevance with IoT

Retail buzzwords like 'personalisation' and 'omnichannel' are no longer just concepts and strategies that companies are working toward. Today, more retailers are actively deploying new technologies...

By Nathan Clevenger 2 days ago

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