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Loeries Content Feature

Kabelo Moshapalo, chief creative officer at Ogilvy South Africa new Loeries Board chair

Kabelo Moshapalo, chief creative officer at Ogilvy South Africa, was elected the new chairperson of the Loeries Board at the recent Loeries annual general meeting (AGM), A board was also appointed for 2024/2025.
Kabelo Moshapalo, chief creative officer at Ogilvy South Africa new Loeries Board chair

Moshapalo succeeds Sbu Sitole, CCO and founder of The Odd Number.

His appointment comes at a time when the local creative industry finds itself at a crossroads, having had a poor Cannes Lions, with only TBWA bringing home some metal.

“I am honoured to be given the opportunity to serve as the chairperson of the prestigious Loeries event and award ceremony,” said Kabelo.

“It’s a privilege to support and celebrate creativity across Africa and the Middle East, unleashing its power and potential to build lasting local brand legacies while successfully positioning global brands within our diverse region.”

In sharing his vision for his tenure, Kabelo emphasised the importance of maintaining high standards of creative excellence.

“Together with the seasoned board and committee members, I look forward to nurturing future talent and upholding the benchmark for creative excellence.

"By recognising and celebrating inspiring ideas and innovations, we aim to make a significant, life-changing impact that’s not only transformational but also driven by purpose to bring hope in these dynamic and challenging times.”

Loeries Board 2024/25

Moshapalo is joined on the Board by:

  • Preetesh Sewraj, CEO, The Loeries
  • Gaby de Abreu, founder/ECD, Switch Design Group
  • Suhana Gordhan, independent creative leader
  • Sharleen James, group MD, Accenture Song
  • Dan Kaplan, founder/executive producer, Bioscope
  • Gareth Leck, group CEO, Joe Public
  • Dawn Rowlands, CEO, Dentsu Africa
  • Sbu Sitole, co-founder/CCO, The Odd Number
  • Khensani Nobanda, group executive, Nedbank
  • Carl Willoughby, CCO, TBWA\ Hunt Lascaris

“The board plays an important role in ensuring that the Loeries is run with the strongest levels of corporate governance,” says Sewraj.

“We are lucky to have some of the top minds in the brand communications industry on the board. I also look forward to working with Moshapalo in our continued mission to support creative excellence across Africa and the Middle East.”

Loeries Creative Week takes place from 7 to 11 October in the City of Cape Town.

For more information about the Loeries and this year’s Loeries Creative Week, visit loeries.com.

Loeries
As Africa and the Middle East's premier award that recognises, rewards, inspires and fosters creative excellence in the advertising and brand communication industry, winning a Loerie is the highest accolade for creativity and innovation across our region. The Loeries, a proudly not-for-profit company, promotes and supports creativity by helping marketers, agencies and consumers appreciate the value of fresh thinking, innovative ideas and outstanding execution.
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