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Jolandé Duvenage is the Chief Executive Officer of eBucks. The eBucks Rewards Programme is a company within the FirstRand Group (the largest financial services group in South Africa) and is the leading Rewards Programme in South Africa.

Jolandé completed her BComm (Informatics) cum laude in 1992 and her MComm (Marketing Management) in 1995. She joined Sasol, a global player in field of chemicals and fuels, where she was promoted to Head of Advertising and Research for the Fuel division. She delivered a number of award-winning campaigns and also gained valuable experience in the practice of an integrated communication approach. She was also intricately involved in the launch of the oil company, Exel, in which Sasol has a share.

In February 1998 she joined Edcon, the leading clothing, footwear and textiles retailing group in southern Africa trading, where she held the position of Customer Relationship Manager. During this time she was part of a team, which implemented a technologically advanced Customer Relationship Management (CRM) solution for the group.

In December 1998 she was appointed Business Strategy Manager at USKO Software where, through implementing an integrated marketing communications approach, she optimised the various marketing communication activities for eight product lines. She also made use of innovative new ways of communication, e.g. boardroom theatres.

In April 2000 she joined the eBucks team. During the early years the company delivered a single web portal offering (which included a virtual currency, Rewards Programme, Internet Banking offering for one of South Africa's leading banks and an Internet Payment solution.) As one of the founding members, she was on the management team and also responsible for the strategic marketing direction, marketing research, extensive CRM initiatives and above the line communication activities. She was appointed to the position of Executive Head: New Business Development in August 2002. She was responsible for the successful conceptualisation, negotiations and implementation of a number of initiatives that contributed to eBucks' innovative image, which included launching the bank's internet offering in all their African subsidiaries and offering the only web site in South Africa to sell the country's lottery tickets.

Given the tremendous success of the rewards programme and the Internet Banking offering, the decision was made to split the company into two separate businesses to ensure continued focus. In January 2004, Jolandé took on the role of Executive Head: Customer Experience for the Rewards programme. She ensured a holistic customer experience through managing the areas of CRM, marketing, website, call centre, training and spending of eBucks. In June 2005 she started a new area which is responsible for the Rewards Programme's New Business Development and Innovation. As of July 2007 she has also been driving the TakeRoot initiative which specifically focuses on establishing alternate revenue streams for eBucks, capitalising on the company's core competencies. This initiative has successfully delivered an end to end bulk buying solution from which both eBucks and other clients benefit.