Dina Saffer-Myers

Dina Saffer-Myers, co-founder and Director, Aperio at Aperio
Location:South Africa

Profile

Dina Saffer-Myers is Co-Founder and Director of Aperio, a business consulting company focused on the FMCG space in South Africa and sub-Saharan Africa. Dina has 12 years successful business and leadership experience in one of the world's top companies, Procter & Gamble. She consults with senior management on entry strategy and total company strategy development, marketing strategies as well as skills development and coaching of senior and middle management.
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Winning advertising creative - you get what you brief

A brand manager's dream: Produce a TV advert showcasing the benefits of a product whilst bringing a tear to the consumer's eye and galvanising them to rush out to purchase it.

By Dina Saffer-Myers 18 Mar 2014

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