Profile

Chemory Gunko is a seasoned Creative Director, a certified NLP Practitioner, Ericksonian Hypnotherapy Practitioner, Energy ReSourcing Practitioner & Life Coach, among others. She works as a marketing consultant and provides copywriting, SEO, graphic design and Joomla! website services.
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What makes content marketing return ongoing results?

Content marketing is defined as a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience...

Chemory GunkoBy Chemory Gunko 18 Jan 2017

123RF
Being brave and controversial in your content marketing

Content marketing differs from traditional PR in that it is educational and informative entertainment – but importantly, it is entertainment...

Chemory GunkoBy Chemory Gunko 13 Jan 2017

Pixabay
So we've created a world of consumers... now what?

The relentless marketing and advertising drives of the last century have landed us in the midst of a world of consumers driven by instant gratification - and to be fair, advertising is completely to blame...

Chemory GunkoBy Chemory Gunko 5 Jan 2017

123RF
What is the value in a Year End Function?

Is the habit of social events and gatherings in the business world a remnant of an archaic society, a necessary evil (and headache), or a smart business choice..?

Chemory GunkoBy Chemory Gunko 7 Oct 2016

Five ways innovation can accelerate in a world without money
Five ways innovation can accelerate in a world without money

What would happen to creativity and innovation if we could wave a magic wand and make budgetary limitations go away? Here's how innovation can accelerate in a world without money...

Chemory GunkoBy Chemory Gunko 5 May 2016

Chemory Gunko
Vision, mission & purpose... which one is which again?

Vision, mission, purpose and values statements are key tools in the marketing arsenal, but the sad truth is that most marketing peeps can't actually explain the difference between the three...

Chemory GunkoBy Chemory Gunko 8 Mar 2016

#prayforparis - how to turn the media tide
#prayforparis - how to turn the media tide

#prayforparis started with the best of intentions, but now focus has shifted to media's lack of coverage on other key issues and areas. So how do we turn the media tide? What can you as a person do?...

Chemory GunkoBy Chemory Gunko 19 Nov 2015

Five things about CMS websites you only learn the hard way
Five things about CMS websites you only learn the hard way

Content managed system or CMS websites like Wordpress and Joomla have become very popular over the last few years. This makes perfect sense...

Chemory GunkoBy Chemory Gunko 31 Aug 2015

Chemory Gunko
How the drive for productivity stifles creativity in the workplace

When I first started copywriting, I remember getting the draft documents for a huge copywriting job that never went through - a series of white papers. I spent months writing and rewriting them anyway...

Chemory GunkoBy Chemory Gunko 20 Aug 2015

The packaging problem
The packaging problem

It's pretty difficult to read my pieces and not notice that I'm an activist at heart... I was born a rebel without a cause actually, and have simply found causes to champion along the way...

Chemory GunkoBy Chemory Gunko 12 Feb 2015

POPI and your website security
POPI and your website security

The Protection of Personal Information (POPI) Bill holds untold benefits for South African businesses looking to participate in the global marketplace...

Chemory GunkoBy Chemory Gunko 5 Feb 2015

Chemory Gunko
Blurred lines... how the vicious internet is creating a vicious world

In our competitive, cut-throat, winner-takes-all society, it seems like everybody is out for themselves...

Chemory GunkoBy Chemory Gunko 28 Jan 2015

Understanding responsive and mobile website design
Understanding responsive and mobile website design

Whether you're gone for a holiday or a weekend, it seems like you always have to update some piece of software on some device on your return to the office...

Chemory GunkoBy Chemory Gunko 16 Jan 2015

Chemory Gunko
What do you really need?

A personal financial coaching strategy to tackle spiritual bankruptcy...

Chemory GunkoBy Chemory Gunko 18 Dec 2014

Hitting rock bottom and finding hope
Hitting rock bottom and finding hope

I think it's fair to say that 2014 has been a pretty horrible year for many, many people, including me...

Chemory GunkoBy Chemory Gunko 4 Dec 2014

How the internet is changing the world
How the internet is changing the world

Language pretty much defines everything we do - especially what we do online. What we use the internet to do is to distribute and absorb words, whether that distribution is audio, video, written or graphic designed...

Chemory GunkoBy Chemory Gunko 23 Sep 2014

There's no such thing as a 10-page website
There's no such thing as a 10-page website

Come to think of it, there's no such thing as a 1-page website... or for that matter a R1000 website either. I do marketing for a living and the...

Chemory GunkoBy Chemory Gunko 21 Aug 2014

How social media is destroying our society
How social media is destroying our society

I was an early adopter of social media... my Facebook, Twitter & LinkedIn accounts all kicked off around 2006/7 - and once again I find myself an early adopter as...

Chemory GunkoBy Chemory Gunko 30 Jul 2014

What should a modern marketing manager be able to do?
What should a modern marketing manager be able to do?

Many marketing people placed in companies are juniors, if they even exist at all - or the role is just not taken seriously at all by anyone internally...

Chemory GunkoBy Chemory Gunko 24 Jul 2014

Six things your website should do for you
Six things your website should do for you

If there's one thing that B2B marketing has taught me, it's that your marketing collateral is actually one of your most important business tools...

Chemory GunkoBy Chemory Gunko 16 Jul 2014

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