Profile

Andrew Smith is the co-founder and CEO of Yuppiechef. After developing websites and intranets for clients since 1999, he founded Yuppiechef in 2006 with Shane Dryden as a part-time venture while they continued to run a small web agency. Yuppiechef has since grown to one of South Africa's leading retailers, winning several awards along the way.
#BizTrends2019: Selling to the other 98% - the move to physical retail

We believed that e-commerce was such an obviously better way of shopping. We were wrong...

By Andrew Smith 16 Jan 2019

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