Subscribe & Follow
Trending
#AfricaMonth
Advertise your job vacancies
Jobs
- Social Media Coordinator | Poetry and Poetry of Living Cape Town
- Digital Marketing Coordinator | Poetry and Poetry of Living Cape Town
- PPC Specialist Johannesburg
- Paid Social Campaign Manager (Junior–Mid Level) Cape Town
- Junior Account Executive Cape Town
- Advertising Interns Bedfordview
- Social Media Coordinator Johannesburg
- TikTok Creator Intern Johannesburg
- International Advertising and Sponsorship Sales Executive Johannesburg
- Performance Marketing Manager Johannesburg, Cape Town
Augmented reality in new issue of SA Home Owner
In its March edition, SA Home Owner magazine uses augmented reality (AR) to make an advert 'come alive' on a mobile device with video, graphics and audio when the ad is scanned.
The magazine's creative partner, Plantation Shutters, added multiple layers of experiential value that makes the print ad come alive, with the look, feel and sound of a TV ad. AR partner, Creative Augmentation, drives the process.
