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    Source: © Anne of Carversville Negative social media conversations on Adidas’ decision to drop supermodel Bella Hadid from its SL72 campaign have led to its brand sentiment plummeting
    Adidas' brand sentiment plummets after dropping Bella Hadid 
    Source: © Outdoor Network of DOOH remains the main driver of OOH revenue growth globally. In Africa, the investment into DOOH is just over 20% of its total OOH revenue
    DOOH investment in Africa lags behind
    Source: © PYMNTS Major sporting events such as the Uefa Euros and the Paris Olympics are are expected to drive economic growth in 2024
    Live events, like Paris Olympics, 1 of 5 trends shaping consumer spending
    Source: © Outdoor Network of DOOH remains the main driver of OOH revenue growth globally. In Africa, the investment into DOOH is just over 20% of its total OOH revenue
    DOOH investment in Africa lags behind

    25 Jul 2024

    Source: © PYMNTS Major sporting events such as the Uefa Euros and the Paris Olympics are are expected to drive economic growth in 2024
    Live events, like Paris Olympics, 1 of 5 trends shaping consumer spending

    25 Jul 2024

    [Biz Takeouts Lineup] 177: Amanda Cromhout and Marketing Mix Shopper Path to Purchase 2016
    [Biz Takeouts Lineup] 177: Amanda Cromhout and Marketing Mix Shopper Path to Purchase 2016

    8 Jun 2016

    Online booking system for Africa's hotels
    Online booking system for Africa's hotels

    8 Jun 2016

    AFRIMA panel
    AU, AFRIMA back intellectual property rights

    8 Jun 2016

    Image by 123RF
    Germany pledges EUR 55m to AU programmes

    8 Jun 2016

    Image by 123RF
    Guide to exporting to Mauritius

    7 Jun 2016

    Africa Vision 2063 - where will we be?
    Africa Vision 2063 - where will we be?

      7 Jun 2016

    First Pan-African OOH measurement product
    First Pan-African OOH measurement product

    2 Jun 2016

    Image by 123RF
    How to connect emotionally with your consumers

    1 Jun 2016

    Image by 123RF
    Good corporate governance equals investment

    31 May 2016

    Cultural appreciation in reputation management
    Cultural appreciation in reputation management

      30 May 2016

    Africa's top 30 entrepreneurs under 30
    Africa's top 30 entrepreneurs under 30

    30 May 2016

    Intra-Africa trade plays a role in GDP
    Intra-Africa trade plays a role in GDP

    27 May 2016

    [Biz Takeouts Podcast] 175: Agency focus with Havas Boondoggle
    [Biz Takeouts Podcast] 175: Agency focus with Havas Boondoggle

    27 May 2016

    #AfricaDay: Call for new thinking about Africa
    #AfricaDay: Call for new thinking about Africa

    26 May 2016

    [Biz Takeouts Lineup] 175: Agency focus with Havas Boondoggle
    [Biz Takeouts Lineup] 175: Agency focus with Havas Boondoggle

    25 May 2016

    Image by 123RF
    Africa is poised for a digital revolution

    23 May 2016

    When the going gets tough, the tough do more research
    When the going gets tough, the tough do more research

    22 May 2016

    Newmark announces expansion into Africa
    Newmark announces expansion into Africa

    19 May 2016

    [Biz Takeouts Lineup] 174: Magnetic becoming the agency management platform of choice
    [Biz Takeouts Lineup] 174: Magnetic becoming the agency management platform of choice

    18 May 2016

    The opportunities in retail disruption
    The opportunities in retail disruption

    16 May 2016

    Rwanda's vision of a cashless society
    Rwanda's vision of a cashless society

    16 May 2016

    #AfricaMonth Newsmaker: Amanda Louw joins AdJoin Media
    #AfricaMonth Newsmaker: Amanda Louw joins AdJoin Media

      16 May 2016

    [Biz Takeouts Podcast] 173: Amanda Herson from the Cape Union Mart Group
    [Biz Takeouts Podcast] 173: Amanda Herson from the Cape Union Mart Group

    12 May 2016

    Image by 123RF
    Africa's growth: meltdown or slowdown?

    12 May 2016

    Image by 123RF
    Boost in Japan-Africa ties

      12 May 2016

    The six Africa youth trends you can't ignore
    The six Africa youth trends you can't ignore

    11 May 2016

    Hein Boegman, CEO for PwC Africa
    Africa's CEOs look to innovation, technology for growth

    11 May 2016

    Lagos, Nigeria
    Investing in Nigeria 'the Tangy Potato'

      10 May 2016

    Fast internet for Africa by 2020
    Fast internet for Africa by 2020

      9 May 2016

    Image by 123RF
    Africa looks to its entrepreneurs

      9 May 2016

    More Marketing news

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    [Biz Takeouts Lineup] 177: Amanda Cromhout and Marketing Mix Shopper Path to Purchase 2016
    [Biz Takeouts Lineup] 177: Amanda Cromhout and Marketing Mix Shopper Path to Purchase 2016

    8 Jun 2016

    Online booking system for Africa's hotels
    Online booking system for Africa's hotels

    8 Jun 2016

    AFRIMA panel
    AU, AFRIMA back intellectual property rights

    8 Jun 2016

    Image by 123RF
    Germany pledges EUR 55m to AU programmes

    8 Jun 2016

    Image by 123RF
    Guide to exporting to Mauritius

    7 Jun 2016

    Africa Vision 2063 - where will we be?
    Africa Vision 2063 - where will we be?

     7 Jun 2016

    First Pan-African OOH measurement product
    First Pan-African OOH measurement product

    2 Jun 2016

    Image by 123RF
    How to connect emotionally with your consumers

    1 Jun 2016

    Image by 123RF
    Good corporate governance equals investment

    31 May 2016

    Cultural appreciation in reputation management
    Cultural appreciation in reputation management

     30 May 2016

    Africa's top 30 entrepreneurs under 30
    Africa's top 30 entrepreneurs under 30

    30 May 2016

    Intra-Africa trade plays a role in GDP
    Intra-Africa trade plays a role in GDP

    27 May 2016

    [Biz Takeouts Podcast] 175: Agency focus with Havas Boondoggle
    [Biz Takeouts Podcast] 175: Agency focus with Havas Boondoggle

    27 May 2016

    #AfricaDay: Call for new thinking about Africa
    #AfricaDay: Call for new thinking about Africa

    26 May 2016

    [Biz Takeouts Lineup] 175: Agency focus with Havas Boondoggle
    [Biz Takeouts Lineup] 175: Agency focus with Havas Boondoggle

    25 May 2016

    Image by 123RF
    Africa is poised for a digital revolution

    23 May 2016

    When the going gets tough, the tough do more research
    When the going gets tough, the tough do more research

    22 May 2016

    Newmark announces expansion into Africa
    Newmark announces expansion into Africa

    19 May 2016

    [Biz Takeouts Lineup] 174: Magnetic becoming the agency management platform of choice
    [Biz Takeouts Lineup] 174: Magnetic becoming the agency management platform of choice

    18 May 2016

    The opportunities in retail disruption
    The opportunities in retail disruption

    16 May 2016

    Rwanda's vision of a cashless society
    Rwanda's vision of a cashless society

    16 May 2016

    #AfricaMonth Newsmaker: Amanda Louw joins AdJoin Media
    #AfricaMonth Newsmaker: Amanda Louw joins AdJoin Media

     16 May 2016

    [Biz Takeouts Podcast] 173: Amanda Herson from the Cape Union Mart Group
    [Biz Takeouts Podcast] 173: Amanda Herson from the Cape Union Mart Group

    12 May 2016

    Image by 123RF
    Africa's growth: meltdown or slowdown?

    12 May 2016

    Image by 123RF
    Boost in Japan-Africa ties

     12 May 2016

    The six Africa youth trends you can't ignore
    The six Africa youth trends you can't ignore

    11 May 2016

    Hein Boegman, CEO for PwC Africa
    Africa's CEOs look to innovation, technology for growth

    11 May 2016

    Lagos, Nigeria
    Investing in Nigeria 'the Tangy Potato'

     10 May 2016

    Fast internet for Africa by 2020
    Fast internet for Africa by 2020

     9 May 2016

    Image by 123RF
    Africa looks to its entrepreneurs

     9 May 2016

    Effective Measure expands into Africa
    Effective Measure expands into Africa

    9 May 2016

    Sibonile Dube
    Unilever tackles socio-economic challenges

     6 May 2016

    [Biz Takeouts Podcast] 172: "The First Kiss" with Y&R SA & Safely Home
    [Biz Takeouts Podcast] 172: "The First Kiss" with Y&R SA & Safely Home

    5 May 2016

    Image by 123RF
    Why business is slow in Kenya

     5 May 2016

    [Biz Takeouts Lineup] 172: Y&R South Africa & Safely Home "The First Kiss" campaign
    [Biz Takeouts Lineup] 172: Y&R South Africa & Safely Home "The First Kiss" campaign

    4 May 2016

    Food & Hospitality Africa food demonstration
    Pan-African food and hospitality show launches

    4 May 2016

    Achieving Africa Agenda 2063 development goals
    Achieving Africa Agenda 2063 development goals

    4 May 2016

    Growth falls to 15-year low in Sub-Saharan Africa: IMF
    Growth falls to 15-year low in Sub-Saharan Africa: IMF

    4 May 2016

    Tripoli, Libya
    Tripoli cafes offer Libyans taste of normality

    4 May 2016

    Insights2020: Three dimensions for customer-centric growth
    Insights2020: Three dimensions for customer-centric growth

     4 May 2016

    More Marketing news

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