"No Regret Friday is a movement started by SAB in July, 2011, which was created to encourage South Africans to rethink their reckless attitude to drinking and driving," said Julian Coulter, GM of Castle Lite. "Music is powerful and is able to drive a message home; we hope that by having everyone who attends the 'Feel the Beat of Subzero Experience' all dressed in white, we will be able to take a stand against drinking and driving."
Drake will be the featured artist with local performers including Kuli Chana, Mi Casa, George the Beatboxer and DJs Switch, Sphectacula, Naves and Naked DJ.
