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In the news
PR-Net: Benefitting from shrinking news rooms
The compound effect of shrinking news rooms and increasingly junior staff replacing expensive seniors at all levels in the media is a threat to quality output and long-term financial success of the industry.
For the PR industry, however, this represents an opportunity for those of us with the journalism skills to create print-ready content.

Beeld's News Editor, Virginia Keppler, will talk to PR-Net over a light breakfast about to maximise this opportunity and, essentially, what constitutes print-ready copy from her perspective.
Our venue is Sappi's Technology Centre in Pretoria. 1 Sydney Brenner street, The Innovation Hub, Pretoria, 0087.
Fee, payable by eft at the time of booking, is R150 per person.
Time is 9am for 9.30am start and we will be done by 10.30 on Thursday, May 8 (day after election.)
Related
Wan-Ifra and OpenAI collaborate on $1.5M fund to integrate AI in newsrooms 29 Apr 2025 #BizTrends2025: PR Powerhouse’s Lebo Madiba - Breaking through in 2025: Trust, personalities, and the new rules of engagement 16 Jan 2025 Media24 starts transition to a fully digital media company 31 Oct 2024 Netwerk24’s new decade: From the editor 22 Aug 2024 Media24 to retain the 66 journalists affected by newspaper closures 1 Aug 2024 Media24 says S189 will continue as it awaits Competition Commission ruling 15 Jul 2024
