Corcoran attended the Digital Tourism Think Tank Conference in Barcelona late last year, where 200 marketers and digital experts from various tourism boards around the world (including Cape Town Tourism) shared their digital marketing plans.
Drawing from this experience - and her analysis of trends and leadership in the destination marketing field - Corcoran has identified 10 top trends that are evolving in the ever-more competitive destination marketing space:
View the 10 Top Trends in Destination Marketing for 2015 infographic (167KB)