Marketing & Media trends

More Articles

Subscribe to industry newsletters

WiFi TV sees growth in citizen journalism

Citizen journalism using video news through WiFi TV, a hyper-localised video-on-demand solution enabled for unlimited access to users of the Tshwane Free Wi-Fi service, is growing rapidly in the City of Tshwane.
The WiFi TV service offers five channels and hosts content created by young film makers living in the various areas of the City of Tshwane providing the local communities with a voice and informing them about what is happening within their communities.

Driven by the need to tell their stories, WiFi TV reached a record-setting 306,000 unique views in January 2015, pushing total views to a whopping 640,000 since the service was launched on the 3 November 2014. On the "My City" channel alone, 320,000 views have been logged so far.

Project Isizwe CEO Alan Knott-Craig Jr.<br>Image source: .
Project Isizwe CEO Alan Knott-Craig Jr.
Image source: ITWeb.
"It seems hard to believe that not too long ago the general public in the City of Tshwane had no real access to free Wi-Fi. Today, they are setting records with high-quality videos that are streamed via WiFi TV to be viewed by everyone," said Alan Knott-Craig Jr, Founder and CEO of Project Isizwe, a non-profit organisation that aims to bring the internet to people across South Africa.

To continue to interact with all the stakeholders of the City of Tshwane, WiFi TV through the "My City" channel, will be asking the citizens of the city to put forward one question to the Executive Mayor, Councillor Kgosientso Ramokgopa. These questions will be answered by the Executive Mayor on WiFi TV.

"We are proud of WiFi TV and can only thank the City of Tshwane for making it easy for its citizens to access free WiFi. We believe WiFi TV is engaging, educating and empowering the citizens of the City of Tshwane. We hope that this will contribute in bridging the digital divide and making the lives of people better and providing entertainment to communities," says Alan Knott-Craig Jr.

WiFi TV enables the City of Tshwane to get further insight into the lives of its citizens and communicate directly with them via video without being restricted by the data costs traditionally involved in video delivery.

Access to the bouquet is zero-rated on the free Wi-Fi network developed by Project Isizwe and via the initiative's Tobetsa online portal.

The WiFi TV service was initially launched with four channels: Att'ville, CBD, Mams and Sosh. Later, a fifth channel, "My City" was included featuring news and information from the city. In the future, additional channels will be added to WiFi TV offering additional relevant content to people.

"We believe WiFi TV is adding more value to the citizens of Tshwane and we will continue to support them," concludes Knott-Craig Jr.

Watch WiFi TV
Don't miss BizTrends2022 - 7 keynote speakers forecast trends shaping business in our region! Register now!

Let's do Biz