New Freshstop in Brakpan
A new Freshstop at Caltex store will open in on Main Reef Rd in Anzac, Brakpan tomorrow, 6 August 2010. This is the 22nd such store to open of the 24-hour convenience retailer, which is reportedly one of South Africa's fastest growing groups in this category.
It offers fresh fruit and vegetables in addition to numerous other in-store departments including a bakery with a wide selection of artisan breads and a ready-to-eat food section that serves the popular 'breakfast on a bun'. In, addition, it will offer customers a variety of essential groceries, a dairy and cheese section and a coffee station in partnership with Seattle Coffee Company.
"In line with our business model, the company is experiencing rapid growth and our success can be attributed to the support from our valued customers who appreciate its stop-shop-and-go offering and unmatched selection of fresh produce and ready-made meals. It is this support from consumers which prompted our decision to open a convenience store that meets the demands of on-the-go Brakpan consumers," says co-founder and MD Brian Coppin.