"The Extreme Music library is one of the most used and highly respected in the world and we want to assure production music users in South Africa that the library is open for use across the broadest range of areas."
Music from the library is used in television shows, television commercials, radio commercials, corporate videos, online content and more. The library contains works from the likes of Quincy Jones who has also put together a Black American Music Anthology for Extreme.
In its Director's Cut library, Extreme features the work of award-winning film score composer Hans Zimmer, as well as a host of other composers covering every conceivable film genre, from action to thriller. The X-Series delivers great choice to production music users - everything from "Acid Breaks" to "Zombie Hip-Hop" is available and a whole lot more in between (including World Music and Africa Beatz).
The library is also known for keeping its finger on the pulse of the contemporary zeitgeist and alongside the expected, like Ultimate Classix (a definitive classical music series) and Opera, the library's Easy Listening division has a genre called "Schmaltz" and its Twisted section features music that falls under the heading "Weird Shit".
"Extreme is a great library to work with for all these reasons - and more," says Savage. "The library is able to deliver to just about every conceivable need and that makes it the first choice for many users of production music."
Licensing of the Extreme Music Library is done through NORM (National Organisation for Reproduction Rights in Music in southern Africa), while the Johannesburg-based Sony ATV Music Publishing South Africa handles customer service directly.
Sony ATV also handles other production music libraries including African Soundscape (Phillip Miller), Mid Tempo Jams Vol. 1 (Terry Pinana, DJ Bionic, Adam Howard), African Bites & Stings (Neil Solomon, Joe Nina, DJ Bionic), and It's called Kwaito (Terry Pinana, DJ Bionic, Gemini).
For more information, go to www.extrememusic.com or www.sonyatv.com.
