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Promise takes five Pendoring Awards
Promise has won five Pendoring awards for client CNA's "Box of Inspiration" campaign.
Roughly 600 Afrikaners moved to desolate Patagonia in Argentina in the early 1900's after the Boer's overwhelming defeat to the British in the Anglo-Boer War.
They have been largely isolated from their culture yet at the same time have managed to maintain their heritage.
Promise created the "CNA Box of Inspiration" filled with Afrikaans reading material, music and other content to reconnect this community with its roots. The material was sent to the community with the campaign tying into CNA's positioning "Your World, Inspired". The campaign was flighted on KYKnet and amplified through social media channels.
2 x Gold and 3 x Silver awards were won for the campaign, which can be viewed here:
We're an integrated through-the-line agency making clients famous with strategically sound, expertly crafted work delivered with utmost professionalism.
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Promise’s 2024: A year of growth and consolidation in equal measure 12 Mar 2025 Seven SA agencies feature in One Club’s regional rankings, Ogilvy Cape Town ranked No.1 7 Jan 2025 All the 2024 Pendoring winners: Promise’s Vluit Project wins Pendoring Umpetha 25 Nov 2024 South Africa's Promise Agency strikes Gold at LIA for The Vluit Project 17 Oct 2024 LIA: SA's Promise wins Gold, Saatchi & Saatchi ME, Dubai wins Bronze 7 Oct 2024 Promise wins PEP retail 30 Jul 2024
