Marketing pitch | Bizcommunity

Marketing pitch | Bizcommunity

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Source: © 123rf Finding the right fit between marketer and agency is not just a matter of swiping right or left, but more like an old-fashioned tinderbox - which could light your fire or burst into flames, writes Johanna McDowell, founder & CEO of Independent Agency Selection (IAS) and managing partner Scopen Africa

Marketing

Agency selection: Forget everything you know about Tinder…

Johanna McDowell 30 Sep 2024

Source: © Chris Schippers From 5 to 9 November 2023, the bustling city of London will play host to the AdForum Worldwide Summit

Advertising

AdForum's true value: Learning from visionaries, bringing home gold

30 Oct 2023

#OrchidsandOnions: Standard Bank delivers with adorable ad

#OrchidsandOnions

#OrchidsandOnions: Standard Bank delivers with adorable ad

Brendan Seery 4 Oct 2023

#OrchidsandOnions: Switch Energy Drink switches things up

#OrchidsandOnions

#OrchidsandOnions: Switch Energy Drink switches things up

Brendan Seery 25 Jul 2023

Finding the balance when managing a pitch process effectively

PR & Communications

Finding the balance when managing a pitch process effectively

Johanna McDowell 2 Feb 2021

#EntrepreneurMonth: New app set to change unemployment, poverty in SA

Entrepreneur Month

#EntrepreneurMonth: New app set to change unemployment, poverty in SA

Evan-Lee Courie 26 Nov 2019

Screengrabs from the ad.

Advertising

#OrchidsandOnions: A bird's eye view of money - and digital Big Brother's view of you...

Brendan Seery 6 Sep 2017

Screengrabs from the ad.

Advertising

[Orchids & Onions] Yappy days for the woofers from an old Buddy...

Brendan Seery 28 Feb 2017

The power shift of sales

Sales

The power shift of sales

22 Jun 2016

Roles of sales critical in customer-centric environment

Sales

Roles of sales critical in customer-centric environment

Quinton Pienaar 22 Jun 2016

Translations: man vs machine

PR & Communications

Translations: man vs machine

11 Feb 2015

Tata rebrands 'world's cheapest car' to boost sales

Dealers

Tata rebrands 'world's cheapest car' to boost sales

22 Aug 2013

Intelligent consumers influence sales, marketing tactics

Marketing

Intelligent consumers influence sales, marketing tactics

Daryn Smith 8 Mar 2013

Online Media

Mnemonic launches funky Rainbow Chicken site

9 Sep 2002

Sales

Boeing's marketing pitch goes wrong

18 Feb 2002

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