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Andries started working at Consulta in 2004 as a Client director managing the research portfolio of various large corporate companies in South Africa. In 2012 he was appointed as Chief Marketing Officer (CMO) at Consulta Research focussing on new business development and client relationship building.
Andries Noeth started his Market Research career in 1995 as operations manager in a marketing company. This was followed by a position as marketing manager of an IT company that supplied software solutions to the financial industry. In 2002 he enrolled in a Masters degree in research psychology, did his internship at the Bureau of Market research and completed the degree in 2003 (cum laude).
Andries started working at Consulta in 2004 as a Client director managing the research portfolio of various large corporate companies in South Africa. In 2012 he was appointed as Chief Marketing Officer (CMO) at Consulta Research focussing on new business development and client relationship building.
Andries has vast amount of experience in various types of research and mythologies specialising in the following:
• Customer Experience Measurement
• Brand equity and brand positioning
• Market segmentation and positioning
• New product development
• Strategy facilitation and implementation of research results
