Being vegan appears to be all the rage in Britain. The news that McDonald's has launched a new plant-based "Happy Meal" for children based on a vegan "wrap" would seem to bear this idea out...
Kate Stewart and Matthew Cole 24 Jan 2019
It stands to reason that the weather can affect the sales of certain products. More rainfall generally means that consumers purchase less sunscreen...
LISBON, PORTUGAL / LONDON, UK: Eurobest, Europe's leading annual awards and Festival for creative communications, has announced an exceptional line-up of 94 industry professionals who will come together in Lisbon to judge the 25th awards.
7 Nov 2012
LONDON, UK: After an outstanding evening of celebrations and rewards of all things video, the much deserved winners of our BRAVES awards, are now safe in the knowledge they will remain the heroes of video advertising for another year to come. Congratulations to the winners!
13 Jul 2012
The Co-operative and Manchester based marketing company, Refinery, have created a fun gaming app highlighting the plight of the honeybee, whose numbers have drastically declined in recent years.
28 May 2012
UNITED ARAB EMIRATES
DUBAI, UAE: The 6th Dubai Lynx Awards, one of the premier awards celebrating creative excellence in MENA's advertising and communications industry, has received a total of 2037 entries from 17 countries.
5 Mar 2012
LONDON, UK: The IPA yesterday,12 January 2012, published its 2011 Agency Census, designed to be the definitive annual survey of employment trends in media, advertising and marketing communications agencies, which shows that the size of the employed base in IPA member agencies has increased from 18 843 to 19 372, a year-on-year increase of 2.8%.
13 Jan 2012
LONDON, UK: Lucozade's 'YES List' featured seven limited edition bottles designed by some of the UK' hottest music artists. To help promote the YES range, Lucozade exploited an innovative feature of AR technology designed by AR company Aurasma.
10 Jan 2012
LONDON, UK: In recent years, the FT has invested time, money and resources evolving into a global, multi-platform media owner providing clients with innovative, effective media solutions. As part of this process, the FT identified a need to re-educate clients and agencies across EMEA by demonstrating the platforms it offered and the wide range of industry sectors it covered beyond the financial markets.
22 Jul 2011
LONDON, UK: Bike theft is an everyday occurrence in cities. As a cyclist, having your bike stolen is obviously inconvenient, but then so is the amount of locks, chains and tools that you have to carry around with you everywhere in attempt to keep your ride secure.
11 Jul 2011
LONDON, UK/SAO PAULO, BRAZIL: Red Bull and street art go back a long way. Back in 2006 the energy drink was involved in street art projects in Germany and Amsterdam, and the "Art of Can" series of exhibitions in which artists used Red Bull cans to create sculptures and art installations has become well established in the US.
2 Mar 2011
LISBON, PORTUGAL: The 4th Eurobest Advertising Festival, one of Europe's leading awards and annual events for creative advertising and communications, will be held from 28-30 November this year in Lisbon, Portugal.
9 Feb 2011
LONDON, UK: According to the latest forecasts from Informa Telecoms & Media, SMS will remain a significant source of revenues and traffic for mobile operators on a global basis until at least 2015. The company reckons SMS traffic growth will be driven by enterprise, emerging markets and social networks.
27 Jan 2011
LONDON, UK: There is an industry-wide perception that POS and shopper marketing was the camel with the worst breath. No longer, says head of digital at Ogilvy Action Hugh Boyle.
Hugh Boyle 22 Nov 2010
LONDON, UK: The organisers of Cannes Lions announced yesterday, 18 November 2010, that the event's strapline will change - from "The International Advertising Festival" to "The International Festival of Creativity".
19 Nov 2010
LONDON, UK: Nokia erects a signpost showing how communication is more than getting from A to B... It's fun - when it's social navigation.
14 Sep 2010
LONDON, UK: Domino's Pizza has reported a 29% surge in pre-tax profits to £17.5 million (about R200 million), buoyed by a strong performance from e-commerce sales and attributed its link-up with Foursquare as key to its recent performance.
Olivia Solon, creamglobal.com 13 Jul 2010