Marketing & Media trends
Tourism & Travel trends
Construction & Engineering trends
- 3 major trends in the commercial property space in AfricaPeter Hodgkinson
- A bright horizon for South Africa's energy landscapeBarry Bredenkamp
- Achieving developmental goals through constructionCyril Vuyani Gamede
CSI & Sustainability trends
- Time for NPOs to show their real impactKeri-Leigh Paschal
- 5 sustainability trends that will shape business in 2021Christelle Marais
- 4 trends set to continue or be re-interpreted in the NGO sectorInnocent Masayira
- Strengthening NPO skills and processesNazeema Mohamed, Feryal Domingo and Soraya Joonas
- Sustainability is key for social investment in 2021Keri-Leigh Paschal
- 4 trends in employee skills development and training you need to know for 2021Siphelele Kubheka and Desikan Naidoo
Energy & Mining trends
- 10 predictions around fintechDominique Collett
- The 4 themes for the new yearAndrew Duvenage,
- 3 wealth management trends to watch in 2021Maarten Ackerman
- 4 strategies to rethink investing in SMEsKuhle Mnisi
- Microinsurance ready to reach new heightsMarius Botha
- Finding alpha in the age of Covid-19Nema Ramkhelawan-Bhana
- Purpose or profit. It's not a choiceMike Middleton
- Shifting towards a digital - but still human - approachHenry van Deventer
HR & Management trends
- 4 areas in which your business can practice its swivelFrancois Kriel
- 5G is coming. Here's what it could mean for SASamantha Naidoo
- 3 big issues demanding legal attention this yearJonathan Veeran, Nozipho Mngomezulu and Burton Phillips
Logistics & Transport trends
Marketing & Media trends
- Tech democratisation will set the tone for 2021Andrew Smit and Johan Walters
- Auction industry survival depends on going virtualJoff van Reenen
- Covid-19 drives new trends in local property marketMarcél du Toit
- A bold year for beveragesAlex Glenday
- Acceleration of digital paymentsJonathan Smit
- Safety vs sustainability - the packaging industry's key conundrumNthabiseng Motsoeneng
- The evolving e-tail landscapeVilo Trska
#BizTrends2020: Trends that will shape travel experiences in 2020
Image source: Gallo/Getty
Customers in control
Several trends highlight that customers are moving towards self-service options, with 61% of travellers in South Africa surveyed preferring to hear about travel disruption via digital communications (e.g. push notifications on an app; mobile chatbots; or instant messaging apps) rather than speak with a person on the phone.
This is especially important when it comes to Gen Z, the future business traveller, and managing their high expectations through technology.
Fifty-percent of business travellers in South Africa finds it 'very painful' when they are unable to access their booking information on all of their devices...
With the threat of super app domination, OTAs must disrupt or risk being disrupted. Contextual messaging across the journey will help. Super app tech giants such as WeChat give their users a one-stop-shop to communicate, shop online, book travel, bank, find a date, get food delivery, and pay for anything within a single, unified smartphone app.
Travel brands that want to deliver holistic mobile customer experiences need to think about how they engage travellers within these super apps as well as in their own mobile channels.
In the next year, research shows we will see an accelerated rate of change in the way travel is retailed and purchased online. This includes wider and more complex multi-content reach, more enriched and comparable offerings, more focus on relevance than magnitude, and increase in automation that enables customer self-service.
Where there are rules, there are always those who try to break, ignore or circumvent them. Business travel is no different. Rogue business travellers - those who book on their own and tend to flaunt the 'rules' - are causing serious concern for...
Nicole Adonis 18 Mar 2019
How customers engage with their travel experience – for instance by interacting with digital 'bots' and expecting offers better personalised to their needs – is changing rapidly. We in the travel industry need to understand and keep pace with these forces to make sure we’re continuing to make the experience of buying and managing travel continually better, for everyone.