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E-commerce News South Africa

e-Commerce surprises: The thrill of anticipation

A mystery package in the mail: irresistible. What's in it? Is it something you want or something you need? What in the world did someone send you?

If you want to feel all that giddy expectation, you don't have to wait for someone to send you a gift. You can order your own mystery package and surprise yourself.

Yes, you can send yourself a surprise. Go online, type in your credit card number and place an order. A few days later you'll get something - who knows what? - in the mail. It might be an iPod shuffle. It might be a bacon-scented air freshener. It might be the neon-orange tote bag you never wanted. The joy, you see, comes in the anticipation.

For years, online merchants have been offering "grab bags" and "mystery boxes" as a fun option for shoppers who like to take a chance. Then last year, the site SomethingStore.com launched, offering nothing but US$10 surprise packages. Now the site ships out 2,000 to 3,000 "somethings" every month, from money clips to coffee grinders. The world, it seems, is full of people willing to spend a little money to gamble on a mystery gift.

Here's a look at some of your options - how they work and what you might get. Order yourself a surprise.

Read the full article here.




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