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20 benefits of getting your products in the 'buy zone'

Products that are well-packaged and visible on store shelves have a far better chance of being purchased. A quick, easy way to ensure your products are visible is by using Do-It®'s range of Hang Tabs and Display Strips, locally available from Pyrotec PackMedia.
20 benefits of getting your products in the 'buy zone'
20 benefits of getting your products in the 'buy zone'
20 benefits of getting your products in the 'buy zone'


20 benefits of getting your products in the 'buy zone'

Here are 20 great reasons for using HangTabs and Display Strips for your products:

    1. Make products more visible in-store Prime locations are middle eye-zone areas. Do-It® Hang Tabs and Display Strips put products at eye level.

    2. Tap into in-store purchasing decisions70% of purchasing decisions are made in-store – exploit this by placing products at check-out points.

    3. Place products in prime in-store locationsDo-It® Hang Tabs and Display Strips attractively display products at points of purchase.

    4. Increase sales with an attractive product displayUse colour to attract attention and elicit emotion to prompt consumers to buy.

    5. Display products vertically and forward-facingThe face of your product is a billboard that advertises your product to passing consumers.

    6. More products, same retail spaceDo-It® Hang Tabs and Display Strips eliminate bulk packaging and offer flexible product display.

    7. Fit more products into limited retail spaceHang Tabs are perfect for displaying products that come in different colours or sizes.

    8. Stand out from the crowdGet products noticed, understood and purchased in the shortest possible time.

    9. Your instore advertising billboard Face the largest dimension of your product to shoppers and use it as a billboard for passing consumers.

    10. Visible products increase sales Packaging and product placement equal sales! Increase visibility with Do It® Hang Tabs.

    11. Attract attention at point of saleStand out from the crowd without investing heavily in new packaging design or marketing campaigns.

    12. Move stock fast and reduce product lossMoving products fast results in decreased loss of products with short shelf lives.

    13. Significantly reduce product packagingDo away with bulky packaging and make way for neat, orderly retail displays.

    14. More display flexibility, less wasteReinforcer Hang Tabs offer the right support for packaging that is vulnerable to tearing or breaking.

    15. Increase merchandising optionsMaximise display options by cross-merchandising products in the same aisle

    16. Maximise impulse buys, increase salesPoint of purchase signage increases product sales by up to 33%.

    17. Limited space, better cross-merchandisingDisplay strips are ideal for cross-merchandising and displaying items in limited retail space.

    18. Communicate on-pack promotions fast Do-It® Hang Tabs and Display Strips highlight on-pack promotions that sway undecided shoppers.

    19. Tap into 70% of buying decisions made in-storeDo-It® Hang Tabs hang products on peg hooks or display strips exactly where customers can see them.

    20. Make use of product display flexibilityAttractive, visible products in prime retail space have the best chance of selling.

o get your products in the “buy zone”, visit www.pyrotec.co.za.

Pyrotec
Pyrotec is a proudly South African company with its focus aimed firmly on the future. Its five brands - Pyrotec PackMark, Pyrotec PackMedia, Pyrotec PackLink, Pyrotec PackWorx and Pyrotec Finance - make this an industry-leading company that specialises in a comprehensive range of coding and labelling equipment, on-pack informational and promotional devices, merchandising solutions, development and manufacturing of automated systems for the packaging and manufacturing industry and making finance options available to customers. Pyrotec's software offering ensures product integrity, optimises coding activities, and helps secure centralised data management systems and label tracking systems.

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