New VOD service for Nigeria from Ericsson

Subscribers will have unlimited access to around 3000 local and international TV and film titles spanning a wide variety of genres for a small monthly fee.

A core feature is the built-in ability to distribute content to consumers during off-peak periods, minimising data costs for both the operator and the consumer. Subscribers will be able to download content directly to their smartphones or tablets at no additional data cost during off-peak network times and access the content offline for up to 30 days after downloading.

The service will launch initially as an Android app for smartphones, providing subscribers with a personalised user interface, bookmarking and personal recommendations. Ericsson will continue to roll out the service on other platforms and operating systems.

The content offering, which is expected to grow significantly in the coming years, will span a wide variety of genres including Hollywood and Nollywood movies, TV series, kids, music, gospel and education. Ericsson is working with a number of leading international distributors to acquire TV and film content for its new service.