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Unwrapping shopper insights over the holiday season - exploring behaviours, trends, expectations and more
Unwrapping shopper insights over the holiday season - exploring behaviours, trends, expectations and more

Understanding how shoppers think and behave over busy holiday shopping periods can be extremely helpful for brands and retail platforms in order to enhance their customer shopping experience, be it online or in-store...

Issued by Borderless Access 2 days ago

Source: Wunderman Thompson
Wunderman Thompson reveals The Future 100: 2022

Wunderman Thompson's 8th edition of The Future 100: 2022 has launched...

3 days ago

Source: Supplied
Top 10 global consumer trends revealed for 2022 - Euromonitor

Radical lifestyle shifts motivated consumers to make intentional, mindful and ambitious decisions in 2021. Now, consumers are putting their plans into motion...

17 Jan 2022

Shoppers spent $1.14tn online globally over 2021 holiday season - Salesforce
Shoppers spent $1.14tn online globally over 2021 holiday season - Salesforce

Holiday demand pulled early with 30% of global sales recorded in the first three weeks of November...

13 Jan 2022

Source: Getty
Subscription economy to hit $275bn in 2022: Where's the growth coming from?

The global market value of the subscription economy will grow to $275bn in 2022, rising from $224bn in 2021, a new Juniper Research study has found...

11 Jan 2022

Source: ©mangostar -
More shoppers panic buying ahead of festive season - report

New Oracle study finds 66% of consumers are worried that supply chain disruptions will ruin their holiday shopping plans...

25 Nov 2021

Africa's digital media disruptors 'punching above their weight'
Africa's digital media disruptors 'punching above their weight'

Digital media entrepreneurs are producing ground-breaking journalism and achieving significant impact on their societies, in spite of often tiny budgets and constant online threats and attacks...

11 Nov 2021

Source:
Smart TV voice assistant transactions to hit nearly $500m in 2023

Spend through voice assistant-enabled smart TVs will reach nearly $500m in 2023, up sharply from the $126m expected in 2021, according to a report from Juniper Research...

14 Oct 2021

Loeries partners with Facebook Africa to support diversity and inclusion initiatives
Loeries partners with Facebook Africa to support diversity and inclusion initiatives

The Loeries, with the support of Facebook, has released its inaugural research into gender representation in advertising across the African continent...

5 Oct 2021

Ah, Africa! One step forward, two beats ahead with Africa Life by Kantar
Ah, Africa! One step forward, two beats ahead with Africa Life by Kantar

The insights into our brand-new Africa Life study are exciting because they profoundly challenge us as growth experts and progress-seekers...

Ndeye DiagneBy Ndeye Diagne, Issued by Kantar 16 Sep 2021

One size doesn't fit all: Advice for brands seeking to access the African market
One size doesn't fit all: Advice for brands seeking to access the African market

When it comes to accessing the African market, one of the most important things brands need to understand is this: one size doesn't fit all...

By Candice Robertson, Issued by Wavemaker 12 Aug 2021

Source: ©bagworld -
Food & Drink 2021 rankings: Coca-Cola and Nestlé continue to dominate

The majority of the subsectors included in the report have recorded cumulative brand value losses this year, as the sector negotiates the fallout from the Covid-19 pandemic...

11 Aug 2021

Source:
Voice assistant transaction values to hit $19,4bn by 2023

E-commerce transaction values via voice assistants will reach $19,4bn by 2023, rising over 320% from just $4,6bn in 2021, according to Juniper Research...

3 Aug 2021

Source:
Warc details Advertising Trends report 2021/2022

Warc has detailed the findings of their Global Advertising Trends report for 2021/2022...

13 Jul 2021



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