GLOBAL

Source: © efks
$617m ad value makes Nike most marketed sports brand on social media

In 2021 US sportswear brand, Nike, received $617m worth of social media exposure with 16,236 partners...

5 Jan 2022

GLOBAL

Source: ©
Young Ones Student Awards deadline today!

The early bird deadline for the Young Ones Student Awards 2022 is today, Friday, 17 December...

17 Dec 2021

GLOBAL

Source: TBWA in Times Square, New York
TBWA named Adweek Global Agency of 2021

TBWA has been named Adweek's Global Agency of the Year for 2021...

7 Dec 2021

GLOBAL

Ex-Cannes Lions chairman Terry Savage appointed as LIA's new chairperson
Ex-Cannes Lions chairman Terry Savage appointed as LIA's new chairperson

London International Awards (LIA) has announced the appointment of Terry Savage as its new chairperson...

14 Oct 2021

GLOBAL

Tommy Hilfiger collabs with Indya Moore on gender-fluid fashion
Tommy Hilfiger collabs with Indya Moore on gender-fluid fashion

Tommy Hilfiger is launching a gender-fluid summer pre-fall 2021 capsule collection co-designed by non-binary actor and activist, Indya Moore...

28 Jul 2021

GLOBAL

2021 CMO Pencil jury
Jury to select winner of CMO Pencil Award

The One Club has detailed the jury of leading brand-side marketers who will meet virtually to select the winner of the prestigious CMO Pencil Award...

15 Jul 2021

GLOBAL

Global Diversity, Equity and Inclusion Census extended
Global Diversity, Equity and Inclusion Census extended

The World Federation of Advertisers (WFA) recently launched a global census of the marketing and advertising industry. The deadline to take part has been extended to 31 July 2021...

2 Jul 2021

SOUTH AFRICA

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#CreativeWeek2021: Games in physical reality

Epic Games looks at how game studios and brands work together...

Emily StanderBy Emily Stander 21 Jun 2021

GLOBAL

Source:
The power of inclusive portrayal in advertising

On 27 May 2021, Kantar, in partnership with Affectiva, presented a webinar on how inclusive portrayal in advertising is important for the progression of media...

Emily StanderBy Emily Stander 28 May 2021

GLOBAL

Photo by  on .
Effie Worldwide launches series of marketing effectiveness virtual workshops

Effie Worldwide is launching a series of virtual workshops, offering professional marketers training rooted in Effie's framework of marketing effectiveness...

13 Oct 2020

GLOBAL

New report shows brand leaders face big challenges aligning marketing and comms teams
New report shows brand leaders face big challenges aligning marketing and comms teams

The CMO Council report also addressed how Covid-19 increased the importance to deliver cohesive messaging...

17 Sep 2020

GLOBAL

#Newsmaker: Fara Naomi Macias, new head of marketing at GC Aesthetics
#Newsmaker: Fara Naomi Macias, new head of marketing at GC Aesthetics

With her experience in the aesthetic business in the last eight years Fara Naomi Macias has been able to deliver tremendous results by launching the GCA brand in Mexico in 2014 with distributor Grupo Venta Internacional. Here, Macias shares with us...

Juanita PienaarBy Juanita Pienaar 16 Sep 2020

GLOBAL

One Show announces Microsoft's Kathleen Hall as 2020 CMO Pencil winner
One Show announces Microsoft's Kathleen Hall as 2020 CMO Pencil winner

Kathleen Hall, chief brand officer at Microsoft, has been announced as the winner of The One Show 2020 CMO Pencil...

21 Aug 2020

GLOBAL

Top marketers to select The One Show 2020 CMO Pencil winner
Top marketers to select The One Show 2020 CMO Pencil winner

A jury of leading brand marketers will review the 18 highest-scoring entries in this year's One Show and select the one that had the greatest positive impact on a brand and its bottom line...

12 Aug 2020



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