Successful brands must have a strong local resonance and activation if they are to emotionally connect with consumers in Africa and fuel growth in the fast-changing region...
New PwC survey dispels myths about women and work...
5 Mar 2015
The South African consumer insights company, Pondering Panda, will be presenting mobile research insights at the 2014 BAQMaR conference being held in Ghent in Belgium on Wednesday 26 November 2014, as an invited speaker...
25 Nov 2014
NEW YORK, US: The Midas Awards, for the World's Best Financial Advertising, announced the award winners for the 2012 competition. This year's Midas Grand Jury awarded one Grand Midas, 26 Gold Ingots, 46 Silver Ingots, and 63 Finalists. The 2012 Midas Awards competition received entries from 28 countries and is reputed to be the only international competition that recognises excellence in financial services communications on a global scale.
21 Dec 2012
PARIS, FRANCE: Across major cities in Europe, Nikon builds huge sculpted 'hands' in a pose, as though holding a Nikon camera.
7 Nov 2012
BRUSSELS, BELGIUM: Leading producers from the beer, wine and spirits sectors have launched a comprehensive initiative to strengthen independent advertising self-regulatory schemes for alcohol beverage marketing by establishing a set of common, rigorous standards for their marketing communications throughout the European Union.
16 Apr 2012
CANNES, FRANCE: The Cannes Lions International Festival of Creativity, taking place from 17-23 June, has announced the members of a further four juries: Creative Effectiveness, Design, Film, and PR Lions. South Africa is represented on the Design jury (Shelley-Ann Atkinson, Grid Worldwide Branding & Design) and on the Film jury (Catherine Ireland, Amplified).
30 Mar 2012
NEW YORK, US: Global consumer confidence increased one index point last quarter to 89, while Europe led confidence declines in 24 of the region's 27 measured markets, according to fourth quarter 2011 global consumer confidence findings from Nielsen, a leading global provider of information and insights into what consumers watch and buy.
8 Feb 2012
BRUSSELS, BELGIUM: The World Federation of Advertisers (WFA) has expressed serious concerns about proposals published this week by the European Commission to overhaul EU Data Protection rules.
26 Jan 2012
LONDON, UK: comScore, Inc, a leader in measuring the digital world, has released an overview of Internet usage in Europe, showing that 379.4 million Europeans went online in November 2011 for an average of 27.8 hours per person.
25 Jan 2012
BRUSSELS, BELGIUM: A group of major food brands have committed to changing how they communicate to children under 12 on their company websites. The EU pledge group (www.eu-pledge.eu) committed in 2007 to only advertise "better for you" products or to move out of children's airtime altogether on TV, print and third party Internet advertising.
29 Nov 2011
LISBON, PORTUGAL: The Eurobest Advertising Festival has announced that a total of 4824 entries have been submitted for this year's awards, up 11% compared to the 2010 Festival.
22 Nov 2011
LISBON, PORTUGAL / LONDON, UK: The Eurobest Advertising Festival, taking place from 28-30 November, has announced the last of its eight juries; Craft and Integrated. The jury members will come together in Lisbon to judge the best of European creativity and award the sought after Eurobest trophies.
15 Nov 2011
NEW YORK, US: Global online consumer confidence fell for the seventh consecutive quarter as confidence in 31 of 56 global markets measured declined, according to from Nielsen, a leading global provider of insights and analytics into what consumers watch and buy.
9 Nov 2011