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    Source: © Outdoor Network of DOOH remains the main driver of OOH revenue growth globally. In Africa, the investment into DOOH is just over 20% of its total OOH revenue
    DOOH investment in Africa lags behind
    Source: © PYMNTS Major sporting events such as the Uefa Euros and the Paris Olympics are are expected to drive economic growth in 2024
    Live events, like Paris Olympics, 1 of 5 trends shaping consumer spending
    Ascential, the Cannes Lions festival owner, as been bought out by its rival Informa
    Cannes Lion Festival bought out by rival business, informa 
    Source: © PYMNTS Major sporting events such as the Uefa Euros and the Paris Olympics are are expected to drive economic growth in 2024
    Live events, like Paris Olympics, 1 of 5 trends shaping consumer spending

    1 day

    Ascential, the Cannes Lions festival owner, as been bought out by its rival Informa
    Cannes Lion Festival bought out by rival business, informa

    By Danette Breitenbach 2 days

    Company news
    More | Submit
    Tag Collective: Innovation for Africa
    Tag Collective Tag Collective: Innovation for Africa
    26 Jun 2024
    Unlocking the potential of communities in Africa
    Human8 Unlocking the potential of communities in Africa
    26 Jun 2024
    Apple is the world’s first trillion dollar brand in the 2024 Kantar BrandZ Most Valuable Global Brands
    Kantar Apple is the world’s first trillion dollar brand in the 2024 Kantar BrandZ Most Valuable Global Brands
    12 Jun 2024
    Africa's creative future: Leading the world through innovation and collaboration
    Dentsu Africa's creative future: Leading the world through innovation and collaboration
    12 Jun 2024
    Tradeway Promotions welcomes creative giant, David Tshabalala, as head of design
    Tradeway Tradeway Promotions welcomes creative giant, David Tshabalala, as head of design
    15 Nov 2023
    Banks bounce back as First National Bank takes top spot as South Africa's Most Valuable Brand
    Kantar Banks bounce back as First National Bank takes top spot as South Africa's Most Valuable Brand
    16 Aug 2023
    Challengers to Watch 2023: Mejuri
    eatbigfish Challengers to Watch 2023: Mejuri
    31 Jul 2023
    Source: © 123rf As customer journeys become more complex, creating a more personalised two-way interaction with customers is an increasingly important requirement for brands
    Messaging the preferred method for customers to interact with brands says research

    9 Jul 2024

    Source: © LinkedIn Dentsu’s Carat has been appointed to Pernod Ricard's €100m EMEA media planning and buying account
    Dentsu’s Carat wins Pernod Ricard's €100m EMEA media planning and buying account

    7 Jun 2024

    Source: © Cannes Lions the Cannes Lions 2024 has released its first shortlists
    #Cannes2024 : Innovation, Glass and Titanium Shortlists released

      4 Jun 2024

    Image supplied. Three South African agencies - Promise, Accenture Song and LePub - have been named in the NYF 2024 shortlist
    3 SA agencies named in New York Festivals 2024 shortlist

    3 Jun 2024

    The Stream of Consciousness
    Updated: D&AD Awards 2024: SA brings home 8 Pencils

    27 May 2024

    Source: © 123rf A CMO study has found that chief marketing officers appear clear, confident, and intentional in where Gen AI integration and application will deliver the best results in marketing process improvement and execution in 2024
    A clear and confident shift in marketing technology as CMOs embrace AI

    22 May 2024

    Image supplied. The final and full shortlist for the D&AD Awards has been released and the 62nd D&AD Awards ceremony takes place tomorrow, Wednesday 22 May in London
    Full D&AD shortlist revealed

    21 May 2024

    The 62nd annual D&AD Awards’ first shortlist has been announced
    D&AD Awards announce first shortlist

    21 May 2024

    Image supplied. Levergy, South Africa, Creative Edge, Kenya and VML, Tunisia are among the shortlisted agencies in the Warc Awards for Effectiveness 2024, in association with the Cannes Lions
    3 African agencies on Warc Awards for Effectiveness 2024 shortlist

    14 May 2024

    More Marketing news

    More news

    Source: © Outdoor Network of DOOH remains the main driver of OOH revenue growth globally. In Africa, the investment into DOOH is just over 20% of its total OOH revenue
    DOOH investment in Africa lags behind

    1 day

    Source: © PYMNTS Major sporting events such as the Uefa Euros and the Paris Olympics are are expected to drive economic growth in 2024
    Live events, like Paris Olympics, 1 of 5 trends shaping consumer spending

    1 day

    Ascential, the Cannes Lions festival owner, as been bought out by its rival Informa
    Cannes Lion Festival bought out by rival business, informa

     2 days

    Source: © 123rf As customer journeys become more complex, creating a more personalised two-way interaction with customers is an increasingly important requirement for brands
    Messaging the preferred method for customers to interact with brands says research

    9 Jul 2024

    Tag Collective: Innovation for Africa
    Tag Collective: Innovation for Africa

    Tag Collective 26 Jun 2024

    Apple is the world’s first trillion dollar brand in the 2024 Kantar BrandZ Most Valuable Global Brands
    Apple is the world’s first trillion dollar brand in the 2024 Kantar BrandZ Most Valuable Global Brands

     12 Jun 2024

    Source: © LinkedIn Dentsu’s Carat has been appointed to Pernod Ricard's €100m EMEA media planning and buying account
    Dentsu’s Carat wins Pernod Ricard's €100m EMEA media planning and buying account

    7 Jun 2024

    Source: © Cannes Lions the Cannes Lions 2024 has released its first shortlists
    #Cannes2024 : Innovation, Glass and Titanium Shortlists released

     4 Jun 2024

    Image supplied. Three South African agencies - Promise, Accenture Song and LePub - have been named in the NYF 2024 shortlist
    3 SA agencies named in New York Festivals 2024 shortlist

    3 Jun 2024

    The Stream of Consciousness
    Updated: D&AD Awards 2024: SA brings home 8 Pencils

    27 May 2024

    Source: © 123rf A CMO study has found that chief marketing officers appear clear, confident, and intentional in where Gen AI integration and application will deliver the best results in marketing process improvement and execution in 2024
    A clear and confident shift in marketing technology as CMOs embrace AI

    22 May 2024

    Image supplied. The final and full shortlist for the D&AD Awards has been released and the 62nd D&AD Awards ceremony takes place tomorrow, Wednesday 22 May in London
    Full D&AD shortlist revealed

    21 May 2024

    The 62nd annual D&AD Awards’ first shortlist has been announced
    D&AD Awards announce first shortlist

    21 May 2024

    Image supplied. Levergy, South Africa, Creative Edge, Kenya and VML, Tunisia are among the shortlisted agencies in the Warc Awards for Effectiveness 2024, in association with the Cannes Lions
    3 African agencies on Warc Awards for Effectiveness 2024 shortlist

    14 May 2024

    The power of African creativity: Our time is now!
    The power of African creativity: Our time is now!

     24 Apr 2024

    Geoff Seeley is the CMO for PayPal. Source: PayPal.
    PayPal appoints Geoff Seeley as new CMO amid job cuts

     27 Feb 2024

    Donna de Varona will be receiving the award. Source: Supplied.
    Donna de Varona to receive Lifetime Achievement Award from NYF TV & Film Awards

    22 Nov 2023

    James Hewes is now CEO at PRCA. Source: FIPP.
    James Hewes departs FIPP and joins PRCA as CEO

    27 Oct 2023

    Source:
    Newcastle United and Adidas forge multi-year partnership

    6 Sep 2023

    #DoMore and #GetMore: The full Biz Sponsorship menu
    #DoMore and #GetMore: The full Biz Sponsorship menu

     29 May 2023

    Puma inks exclusive multi-year licensing deal with Formula 1
    Puma inks exclusive multi-year licensing deal with Formula 1

    8 May 2023

    Image supplied. This year's Loerie's theme is Blood, Sweat & Tears
    Blood, Sweat and Tears: 45 years of The Loeries

    31 Mar 2023

    “The Missing Chapter” by Leo Burnett (India) for Procter & Gamble won one of the PR Grand Prix Awards in 2022
    Epica Awards 2022 results announced!

    9 Dec 2022

    Source:
    Ye and Adidas break up: Why brand marriages sometimes go bad

     10 Nov 2022

    Source: © Blue Ox Studio A third of advertisers plan to cut their EMEA media budgets in 2023
    Third of advertisers plan to cut EMEA budgets next year

    18 Oct 2022

    Souce: © Whats Creative David Kennedy and Dan Wieden, cofounders of Wieden+Kennedy
    Wieden+Kennedy cofounder, Dan Wieden, dies

    3 Oct 2022

    Source:
    Global media leaders expected at WOO APAC Forum

    28 Sep 2022

    Bisquit & Dubouché's Vincent Chappe on championing Cognac craft and community
    Bisquit & Dubouché's Vincent Chappe on championing Cognac craft and community

     28 Sep 2022

    Image supplied. Koo Govender will join as the new chief executive officer: Publicis Groupe Africa on 1 February 2023
    Koo Govender appointed new CEO: Publicis Groupe Africa

    23 Sep 2022

    #WomensMonth: Distell's Kushilla Thomas feeds her passions for Africa, brands and people
    #WomensMonth: Distell's Kushilla Thomas feeds her passions for Africa, brands and people

     31 Aug 2022

    How businesses can use PR (Public Relations) as part of their cyber security management
    How businesses can use PR (Public Relations) as part of their cyber security management

    , Opinion & Public BCW 22 Aug 2022

    Source: © Africa Feeds A Kenyan trading center in Nairobi
    New partnership to provide smart data-driven marketing for Africa

    27 Jul 2022

    #ATMDubai: Rise of gastro-tourism and its role in destination marketing
    #ATMDubai: Rise of gastro-tourism and its role in destination marketing

     12 May 2022

    #Newsmaker: Lesego Nyamane joins Acer Africa as marketing lead
    #Newsmaker: Lesego Nyamane joins Acer Africa as marketing lead

     10 May 2022

    #AfricaMonth: SA's changemakers drive Audi's 'Story of Progress' campaign
    #AfricaMonth: SA's changemakers drive Audi's 'Story of Progress' campaign

     5 May 2022

    EXCLUSIVE: Meta's Moon Baz on the rise of Facebook Reels
    EXCLUSIVE: Meta's Moon Baz on the rise of Facebook Reels

     24 Mar 2022

    Hugo Boss rebrands, partners with African TikToker Khaby Lame
    Hugo Boss rebrands, partners with African TikToker Khaby Lame

    2 Feb 2022

    Source: © fabio formaggio OOH is one of the mediums leading the recovery in 2021
    2021: Year of recovery for marketing budgets globally

    1 Feb 2022

    Source: © efks
    $617m ad value makes Nike most marketed sports brand on social media

    5 Jan 2022

    Source: ©
    Young Ones Student Awards deadline today!

    17 Dec 2021

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