Today, I report on a panel hosted earlier this week, 'One size does not fit all: the importance of cultural nuance in advertising'...
Emily Stander 9 Jun 2021
The One Club for Creativity has announced Best of Discipline winners for the ADC 100th Annual Awards...
On 27 May 2021, Kantar, in partnership with Affectiva, presented a webinar on how inclusive portrayal in advertising is important for the progression of media...
Emily Stander 28 May 2021
This year, agencies from 35 countries and 5 continents, including Africa, participated in Wina...
D&AD today announced the shortlisted entries across the Advertising, Culture, Design, Impact and Next categories, following the second and final stage of 2021 D&AD Awards judging...
D&AD announces the first of its New Blood Shots briefs, a series of quick-fire New Blood briefs designed to give emerging creatives a faster way to develop their portfolio, impress employers and land a paid commission or role while job opportunities are difficult to access...
Bongiwe Neema Nouse, a copywriter at The Odd Number in Johannesburg, has been named the MENA/Africa Regional winner in the Next Creative Leaders 2020 competition, run jointly by The One Club for Creativity and The 3% Movement...
AppsFlyer's Performance Index analysed more than 27billion app installs, revealing Google Ads is top choice for app marketers in Africa...
The One Club has announced the 83 global finalists hailing from 19 countries for the Young Guns 18 competition, celebrating international creative professionals age 30 or younger...
D&AD has announced its 2020 winners for the Future Impact category, which supports and accelerates ideas with the potential to create positive change...
Kathleen Hall, chief brand officer at Microsoft, has been announced as the winner of The One Show 2020 CMO Pencil...
D&AD has announced plans for a virtual ceremony on 10 September that will celebrate the 2020 D&AD Pencil winners...
Head of strategy at FCB Wired in Gaborone, Isaac Kwame Adom writes why, for him, ads are like shoes. Both have a basic function. For shoes, it's to protect your feet from the elements. For ads, it's to impact audience attitudes towards a brand. Both can leave lasting impressions but, can also be entirely forgettable...
Isaac Kwame Adom 18 Aug 2020
A jury of leading brand marketers will review the 18 highest-scoring entries in this year's One Show and select the one that had the greatest positive impact on a brand and its bottom line...
