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We’re more than just an agency; we’re a collective force driven by a singular mission to create and capture sport’s greatest moments.

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The Noise Factory: A Johannesburg-based boutique PR agency crafting insightful, impactful, and culture-driven campaigns that amplify authentic brands across the SADC Region.

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In Brief

The Rockefeller Hotel is the Loeries Creative Week's official hotel partner

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The Brave Group secures advertising accounts for Unilever's Rajah and Knorrox

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The Junxion team. Source: Supplied.

Hoorah and Alexforbes partner to create in-house marketing agency, Junxion

Breaking budgetary shackles: Unpopular opinion by a production director

Breaking budgetary shackles: Unpopular opinion by a production directorLucille Eve, Wetpaint Advertising

Effie South Africa extends 2024 deadline

Effie South Africa extends 2024 deadlineAssociation for Communication and Advertising

#Youthmonth: Rapt's Khangelani Dziba - A youthful energy in the creative space

#Youthmonth: Rapt's Khangelani Dziba - A youthful energy in the creative spaceDanette Breitenbach

Source: © Cannes Lions the Cannes Lions 2024 has released its first shortlists

#Cannes2024 : Innovation, Glass and Titanium Shortlists releasedDanette Breitenbach

Invibes leads the way in cookieless targeting alternatives

Invibes leads the way in cookieless targeting alternativesInvibes Advertising

Fostering an effective agency-client partnership

Fostering an effective agency-client partnershipAdvertising Media Forum

Source: © 123rf Social Media continues to claim a large share of digital spend in SA according to Scopen's Agency Scope SA

Digital spend, digital return – and digital snake oil salesmen

Source: © 123rf The UK Parliament has passed the Digital Markets, Competition and Consumers Bill

UK passes Digital Markets, Competition and Consumers Bill

Source: © 123rf Google AI is reshaping the digital advertising ecosystem. Why now? asks Geoff Cohen, partner - DY/DX

Google's generative AI search is another nail in the content coffinGeoff Cohen

To reach your audience’s heart, speak their language

To reach your audience’s heart, speak their languageAmber Sambo

Image supplied. Three South African agencies - Promise, Accenture Song and LePub - have been named in the NYF 2024 shortlist

3 SA agencies named in New York Festivals 2024 shortlist

Bernini's ‘Audacity To Be’campaign encourages women to make the first move

Bernini's ‘Audacity To Be’campaign encourages women to make the first moveGrey Africa

#Hoorah X Essentiale Extreme created a social filter with the potential to save lives

#Hoorah X Essentiale Extreme created a social filter with the potential to save livesHoorah Digital

Breaking budgetary shackles: Unpopular opinion by a production director

Breaking budgetary shackles: Unpopular opinion by a production director

By Lucille Eve 16 minutes

Effie South Africa extends 2024 deadline

Effie South Africa extends 2024 deadline

19 minutes

Know how to "date" your client

Know how to "date" your client

Monica van der Spuy 29 Aug 2018

Feminism, mentors, heroines and Women's Month

Feminism, mentors, heroines and Women's Month

Robyn Campbell 29 Aug 2018

Screen grab from the ad.

#OrchidsandOnions: Cooking, cars and Catzavelos... some basic marketing lessons

Brendan Seery 28 Aug 2018

Shifting global media spend patterns

Shifting global media spend patterns

Greg Benatar 28 Aug 2018

#Newsmaker: "Send me, I'm a committed woman, it shall be done" - Desiree Oliphant-Hilmer

#Newsmaker: "Send me, I'm a committed woman, it shall be done" - Desiree Oliphant-Hilmer

Jessica Tennant 28 Aug 2018

Ask Afrika Icon Brands Top 10 winners on stage. Image supplied.

Ask Afrika reveals 2018/2019 icon brands winners

28 Aug 2018

Zibusiso Mkhwanazi

M&C Saatchi and M&N Brands part to grow independently

Jessica Tennant 28 Aug 2018

Photo by Al Nicoll / 2018 Loerie Awards /

#Loeries2018: Xolisa Dyeshana of Joe Public United on winning Agency of the Year

Jessica Tennant 27 Aug 2018

Sarina de Beer, managing director of Ask Afrika. Image credit: .

Ask Afrika Icon Brands research: Fomo or doing good?

Danette Breitenbach 27 Aug 2018

Image credit: .

Ad Stars 2018 winners announced

27 Aug 2018

Pepe Marais and Growing Greatness.

"Just start now and be creative" - Pepe Marais on Growing Greatness

Leigh Andrews 24 Aug 2018

A history of women in advertising

A history of women in advertising

Keshia Patchiappen 24 Aug 2018

Photo by Roy Esterhuysen / 2018 Loerie Awards /

#Loeries2018: Gordon Ray on winning a Grand Prix for Nando's '#rightmyname'

Jessica Tennant 24 Aug 2018

Geneway breaks DNA down to ABC in clever new television campaign

Geneway breaks DNA down to ABC in clever new television campaign

Jenny Griesel Communications 24 Aug 2018

Kathryn Main, founder of Money Savvy Kids and Mainmultimedia.

#WomensMonth: Be brave, be bold, don't let anyone push you around

Leigh Andrews 23 Aug 2018

Photo by Roy Esterhuysen / 2018 Loerie Awards /

#Loeries2018: Alistair King on winning a Grand Prix for '2-Minute Shower Songs'

Jessica Tennant 23 Aug 2018

Joe Public tops the tables as Loeries Agency of the Year

Joe Public tops the tables as Loeries Agency of the Year

Joe Public 23 Aug 2018

Latest Warc trends report shifts focus to online video advertising

Latest Warc trends report shifts focus to online video advertising

23 Aug 2018

What do you want creativity to do?

What do you want creativity to do?

Damon Stapleton 22 Aug 2018

#Newsmaker: Clive McMurray recognised for outstanding event management

#Newsmaker: Clive McMurray recognised for outstanding event management

Jessica Tennant 22 Aug 2018

A conversation about strategy, ad agencies and the role of strategists inside ad agencies

A conversation about strategy, ad agencies and the role of strategists inside ad agencies

Bogosi Motshegwa 22 Aug 2018

Introducing... #MarketingFridays

Introducing... #MarketingFridays

Jessica Tennant 22 Aug 2018

Screen grabs from the ad.

#OrchidsandOnions: You're not a witness - you're also a bully: How the W Cape government tackles a pressing problem...

Brendan Seery 21 Aug 2018

Remarketing 102: Why you should care about it...

Remarketing 102: Why you should care about it...

JG Bezuidenhout 21 Aug 2018

Ogilvy wins Loeries 2018 in marathon style

Ogilvy wins Loeries 2018 in marathon style

Ogilvy South Africa 21 Aug 2018

DNA Brand Architects adds marketing muscle to team of AllStars

DNA Brand Architects 21 Aug 2018

Most users won't mind ads, if they are relevant, timely and of good quality!

Daan Du Toit, Mark1 21 Aug 2018

Netflix is now showing ads between episodes to some users

Netflix is now showing ads between episodes to some users

Andy Walker 20 Aug 2018

Advertising code of conduct for social media being drafted

Advertising code of conduct for social media being drafted

20 Aug 2018

#StartupStory: Sum of 21 addresses transformation, skills development

#StartupStory: Sum of 21 addresses transformation, skills development

Juanita Pienaar 20 Aug 2018

More Advertising news

More news

Ask Afrika Icon Brands Top 10 winners on stage. Image supplied.

Ask Afrika reveals 2018/2019 icon brands winners

28 Aug 2018

Zibusiso Mkhwanazi

M&C Saatchi and M&N Brands part to grow independently

Jessica Tennant 28 Aug 2018

Photo by Al Nicoll / 2018 Loerie Awards /

#Loeries2018: Xolisa Dyeshana of Joe Public United on winning Agency of the Year

Jessica Tennant 27 Aug 2018

Sarina de Beer, managing director of Ask Afrika. Image credit: .

Ask Afrika Icon Brands research: Fomo or doing good?

Danette Breitenbach 27 Aug 2018

Image credit: .

Ad Stars 2018 winners announced

27 Aug 2018

Pepe Marais and Growing Greatness.

"Just start now and be creative" - Pepe Marais on Growing Greatness

Leigh Andrews 24 Aug 2018

A history of women in advertising

A history of women in advertising

Keshia Patchiappen 24 Aug 2018

Photo by Roy Esterhuysen / 2018 Loerie Awards /

#Loeries2018: Gordon Ray on winning a Grand Prix for Nando's '#rightmyname'

Jessica Tennant 24 Aug 2018

Geneway breaks DNA down to ABC in clever new television campaign

Geneway breaks DNA down to ABC in clever new television campaign

Jenny Griesel Communications 24 Aug 2018

Kathryn Main, founder of Money Savvy Kids and Mainmultimedia.

#WomensMonth: Be brave, be bold, don't let anyone push you around

Leigh Andrews 23 Aug 2018

Photo by Roy Esterhuysen / 2018 Loerie Awards /

#Loeries2018: Alistair King on winning a Grand Prix for '2-Minute Shower Songs'

Jessica Tennant 23 Aug 2018

Joe Public tops the tables as Loeries Agency of the Year

Joe Public tops the tables as Loeries Agency of the Year

Joe Public 23 Aug 2018

Latest Warc trends report shifts focus to online video advertising

Latest Warc trends report shifts focus to online video advertising

23 Aug 2018

What do you want creativity to do?

What do you want creativity to do?

Damon Stapleton 22 Aug 2018

#Newsmaker: Clive McMurray recognised for outstanding event management

#Newsmaker: Clive McMurray recognised for outstanding event management

Jessica Tennant 22 Aug 2018

A conversation about strategy, ad agencies and the role of strategists inside ad agencies

A conversation about strategy, ad agencies and the role of strategists inside ad agencies

Bogosi Motshegwa 22 Aug 2018

Introducing... #MarketingFridays

Introducing... #MarketingFridays

Jessica Tennant 22 Aug 2018

Screen grabs from the ad.

#OrchidsandOnions: You're not a witness - you're also a bully: How the W Cape government tackles a pressing problem...

Brendan Seery 21 Aug 2018

Remarketing 102: Why you should care about it...

Remarketing 102: Why you should care about it...

JG Bezuidenhout 21 Aug 2018

Ogilvy wins Loeries 2018 in marathon style

Ogilvy wins Loeries 2018 in marathon style

Ogilvy South Africa 21 Aug 2018

DNA Brand Architects adds marketing muscle to team of AllStars

DNA Brand Architects 21 Aug 2018

Most users won't mind ads, if they are relevant, timely and of good quality!

Daan Du Toit, Mark1 21 Aug 2018

Netflix is now showing ads between episodes to some users

Netflix is now showing ads between episodes to some users

Andy Walker 20 Aug 2018

Advertising code of conduct for social media being drafted

Advertising code of conduct for social media being drafted

20 Aug 2018

#StartupStory: Sum of 21 addresses transformation, skills development

#StartupStory: Sum of 21 addresses transformation, skills development

Juanita Pienaar 20 Aug 2018

Tseliso Rangaka, ECD of Ogilvy Cape Town is new chairperson of the Loeries.

#Loeries2018: New Loeries chair, Tseliso Rangaka takes his seat

Leigh Andrews 17 Aug 2018

#Loeries2018: The work that's expected to fly

#Loeries2018: The work that's expected to fly

Jessica Tennant 17 Aug 2018

Fabian Frese, CCO of Kolle Rebbe Germany and #Loeries2018 film, and radio and audio jury president. © Al Nicoll, Gallo Images.

#Loeries2018: The power of fear and boredom

Angie White 17 Aug 2018

Sebastian Padilla, cofounder of Anagrama Studio and Loeries 2018 design jury president. © Al Nicoll, Gallo Images.

#Loeries2018: How to press the refresh button on your creativity

Leigh Andrews 17 Aug 2018

Ramsey Naja, CCO of JTW Middle East. © Al Nicoll, Gallo Images.

#Loeries2018: The not-so terrifying future of advertising

Leigh Andrews 17 Aug 2018

#Loeries2018: Welcome to the hypermarket

#Loeries2018: Welcome to the hypermarket

Angie White 17 Aug 2018

Joe women lean in

Joe women lean in

Joe Public 17 Aug 2018

A scene from the masterclass. © Al Nicoll, Gallo Images.

#Loeries2018: WiM Africa masterclass on the progress of women in media

5 thoughts to bear in mind when targeting women this Women's Month

5 thoughts to bear in mind when targeting women this Women's Month

Cindy Diamond 16 Aug 2018

Suhana Gordhan, outgoing Loeries chairperson.

#Loeries2018: "Step into your power, find your voice" - Suhana Gordhan

Leigh Andrews 16 Aug 2018

Onilude and Opoku at the 2018 Cannes Lions Festival of Creativity.

Wave goodbye to stale industry events with WiM Africa

Leigh Andrews 16 Aug 2018

Nikki, in her "natural environment".

#BehindtheSelfie with... Nikki Taylor

Leigh Andrews 15 Aug 2018

How to use performance marketing to grow business effectively

How to use performance marketing to grow business effectively

15 Aug 2018

Grid takes branding to new heights

Grid takes branding to new heights

Jessica Tennant 15 Aug 2018

#Loeries2018: All the radio and audio finalists!

#Loeries2018: All the radio and audio finalists!

14 Aug 2018

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