Social Media Manager

Remuneration:	R40000 per month basic salary
Location:	Cape Town
Remote work:	Remote work allowed optional
Job level:	Mid/Senior
Company:	GVI

Start Date: ASAP
Location: Option to work remotely or from our office in Cape Town 
Type of role: Full-time, permanent

About GVI

GVI Planet  | GVI People

At GVI, we're driven by the desire to make a positive impact on our planet and its people. Our dedicated teams are actively working to address global challenges and together, we leverage a diverse set of specialised skills to pursue a shared vision: fostering a brighter and more sustainable future for all.

We offer award-winning conservation and community development programs in 13 countries, all aligned to the United Nations Sustainable Development Goals, and led by our teams and experts from the communities we operate in.

Working at GVI is fast-paced and fun. We value passion, authenticity and innovation, and we treat each other with respect. But we can do better than words to show you who we are! To see what it's really like to work for GVI, click here.

About the role

GVI is looking for an experienced Social Media Manager to lead the charge in elevating our online presence! The goal of this role is to significantly grow GVI’s social media presence and engagement on key platforms, focusing on Gen-Zs. 

About you

If you are ambitious, purpose-driven, and you have a great sense of humour,  we want to meet you. As an organisation, we know that welcoming a broad range of people with unique identities makes us powerful and we are committed to diversity, equity and inclusion practices.

This job is perfect for you if: 

• You are an organised and creative social media expert who thrives on creating and managing robust content schedules.
• You get a kick from analysing data, looking at trends and collaborating with a global team to see rapid growth - specifically focusing on Instagram and TikTok.
• You have your finger on the pulse of the latest social media changes, algorithm changes and Gen Z online behaviours and trends – and will be quick to act on it.
• You are great with people and processes and can collaborate and communicate clearly with multiple teams across the world to achieve social media goals.

Role and responsibilities

• Social Strategy
  • Collaborate with the Communications Strategist to design growth and engagement-focused strategies across Instagram, TikTok, Facebook and LinkedIn. Rapid growth on Instagram and TikTok is your priority. 
• Social expert
  • Be our internal expert on organic social media content, platforms, developments and trends, bringing the latest insights to grow our social reach and engagement.
  • Actively monitor social media for breaking news and trending topic opportunities and join these conversations quickly.
• Management 
  • Conduct weekly social media meetings to align all stakeholders on priorities, strategies, and operational requirements. 
• Content planning
  • Ideate, plan, script and brief the content for all platforms (Facebook, Instagram, LinkedIn, TikTok). Specifically, this includes +- 50 videos per month.
  • Post to our social media accounts a minimum of 4x days a week and share stories every weekday, with additional organic posting throughout the week depending on activities, or as agreed in the social media strategy.
• Scheduling
  • Schedule or post all social media content.
• Reporting
  • Report on social data weekly and monthly in order to evolve GVI’s strategy and achieve defined goals.
• Content creation
  • Brief and collaborate with the Content Creator [videographer & editor], enabling them to produce +- 50 polished organic social videos a month. 
  • Brief and collaborate with the field teams so that they can provide 30 videos a month. 
  • Brief and work closely with regional content creators so that they can provide 6 of the videos a month. 
  • Curate user-generated content in line with our brand’s guidelines and standards
  • Represent the brand on social media by appearing on posts, videos, reels, stories, and other content pieces, where required.
  • Write compelling captions and hooks to drive engagement across all platforms
•  Community management: 
  • Provide excellent customer service and grow GVI’s engagement with users by responding to comments and messages timeously, on-brand and accurately.
•  YouTube 
  • Alongside the Communications Strategist, develop and implement a YouTube strategy for GVI, with the goal of growing a successful YouTube channel.
•  Operations & collaboration
  • Assist the team with other marketing activities as and when required. 
  • Share your knowledge with and train the wider GVI marketing team where requested. 
  • Communicate clearly and timeously with the Operations team, following the marketing team’s briefing, review and submission processes to ensure effective team collaboration and task management via our project management platform.

Professional skills and experience

• Five years experience in social media management
• Experience marketing to a Gen-Z audience
• Experience marketing to an international audience (UK & US ideal)
• Agency experience preferred
• A structured, organised individual with good attention to detail
• The ability to understand the levers that lead to rapid social media growth and apply those to the GVI context
• A team player: this role requires close collaboration with multiple team members
• Passion for or knowledge of key social and environmental issues

Benefits

Here’s what our global team enjoys:

• Collaborative, flexible culture
• Transparency – hear directly from the CEO consistently
• We laugh a lot, genuinely care about and support each other, and do the occasional dress-up
• Leadership development
• In-house counselling support 

To apply

Please send your CV, portfolio, and a cover letter stating why you feel you would be best suited to this position at GVI.

Please note: We will do our utmost to respond to all applicants, however, given the large volume of applications we receive, this isn't always possible. If you do not hear back from us within three-four weeks, please take it that on this occasion your application was unsuccessful.

Posted on 07 Mar 14:06, Closing date 6 May