Dee Chetty, Accenture Interactive Lead for Africa.
The future of customer personalisation lies with AI

As we move to the digital world, which offers an explosive number of options, many companies have lost the personalisation that customers appreciate in their offline world; personalisation where a merchant recognises them by name, remembers their preferences, and uses that understanding to help them make decisions.

By Dee Chetty 1 day ago

#AfricaLeads: African mobile marketing agency JustPalm ranked 4 at EMEA
#AfricaLeads: African mobile marketing agency JustPalm ranked 4 at EMEA

JustPalm.com, Africa's fastest growing mobile marketing agency, has been ranked among the top five EMEA Digital/Specialist Agencies at the annual Smarties awards.

By Louise Marsland 2 days ago

Claudi Potter, creative director at Joe Public United, is serving on this year’s Cannes Lions Direct category, and will judge the Young Lions Digital competition in Cannes.
#CannesLions2019: "Reinvent the medium to make the message a winner" - Claudi Potter

The Cannes Lions Festival of Creativity for 2019 kicks off next week, with winners announced at nightly awards from 17 to 21 June. We caught up with this year's SA contingent of judges for a preview of what to expect. Next up, Claudi Potter.

By Leigh Andrews 2 days ago

Image from .
D&AD releases Regional Rankings and announces Network of the Year

D&AD has released the final results for the 57th D&AD Awards which sees DDB Worldwide recognised as D&AD Network of the Year 2019.

2 days ago

How CRM can add measurable value to your brand
How CRM can add measurable value to your brand

Customer relationship marketing (CRM) is an important tool to help turn your marketing campaigns into a success. With this tool, repetitive tasks are automated, freeing up time for teams to engage with tasks, that are more demanding to meet business objectives.

By Michael Gullan 2 days ago

Daniel Acton, regional tech lead, Google Cloud.
How Nomanini built its remote POS voucher platform

The World Bank estimates that 66% of people living in Sub-Saharan Africa do not have bank accounts. Instead, they rely on cash and other methods (such as prepaid vouchers) to buy services ranging from airtime, electricity, and insurance, to goods at informal markets.

2 days ago

Neo Mashigo, chief creative officer (CCO) for M&C Saatchi Group SA as well as founder of I See A Different You, is serving on this year’s Cannes Lions Print & Publication jury.
#CannesLions2019: "Purpose-driven work led by conscious consumerism" - Neo Mashigo

The Cannes Lions Festival of Creativity for 2019 kicks off next week, with winners announced at nightly awards from 17 to 21 June. We caught up with this year's SA contingent of judges for a preview of what to expect. Next up, Neo Mashigo.

By Leigh Andrews 2 days ago

Nikki Taylor-Garrett, creative director at TBWA\Hunt\Lascaris, serving on this year’s Cannes Lions Brand Experience & Activations jury.
#CannesLions2019: "Cause-related work tackling internet-breaking subjects" - Nikki Taylor-Garrett

The Cannes Lions Festival of Creativity for 2019 kicks off next week, with winners announced at nightly awards from 17 to 21 June. We caught up with this year's SA contingent of judges for a preview of what to expect. Next up, Nikki Taylor-Garrett.

By Leigh Andrews 3 days ago

Image source: Gallo/Getty.
Brexit and Africa: How Africa can benefit

Brexit, combined with the trade wars involving the world's two powerhouse economies, China and the USA, is a major factor in generating global uncertainty at present. Uncertainty is bad for global business, which also impacts African countries, including Nigeria - the biggest economy on the African continent.

By Andrew Skipper 11 Jun 2019

Accelerated growth sees Amazon crowned 2019's BrandZ Top 100 Most Valuable Global Brand
Accelerated growth sees Amazon crowned 2019's BrandZ Top 100 Most Valuable Global Brand

  • 'Eco-system' brands win over consumers as many traditional brand categories crumble
  • Consumer technology brands pass the $1 trillion brand value mark
  • Demand grows for 'mindful marketing' practices as the consumer voice strengthens in a more ethically-driven world

    Issued by Kantar 11 Jun 2019

  • MTN Group President and CEO, Rob Shuter.
    MTN launches Africa's first AI service for Mobile Money

    MTN Group has announced the launch of Africa's first Mobile Money (MoMo) artificial intelligence service or "chatbot". The chatbot went live in Ivory Coast in May and will be rolled out across MTN's MoMo footprint in the next few months.

    11 Jun 2019

    Queen Sono.
    Netflix begins production on its first African original series

    Netflix has started production on its first original African series, Queen Sono, an action-packed spy thriller produced by Johannesburg-based Diprente Films. Pearl Thusi stars in the title role as an unconventional spy working for an undercover South African agency devoted to protecting the people of Africa.

    10 Jun 2019

    Africa's changemakers are blazing a trail for the rest of the world
    Africa's changemakers are blazing a trail for the rest of the world

    "The future of humanity is increasingly African." That's according to UNICEF, summing up how rapidly Africa is changing and growing as it becomes one of the single largest contributors to the world's population. Africa's economy is on the rise, freedom and prosperity are continuing to rise, and the continent is home to a youthful and dynamic population.

    By Nunu Ntshingila 10 Jun 2019