Kids are becoming more active adopters of e-commerce sites
Kids are becoming more active adopters of e-commerce sites

Children are becoming more active adopters of e-commerce sites. Their interest in online shopping has more than tripled in the last 12 months - from 2% to 9%. This is according to Kaspersky's annual report on kids' safety, which is based on anonymised statistics from Kaspersky products with parental control functionality.

1 day ago

Dee Chetty, Accenture Interactive Lead for Africa.
The future of customer personalisation lies with AI

As we move to the digital world, which offers an explosive number of options, many companies have lost the personalisation that customers appreciate in their offline world; personalisation where a merchant recognises them by name, remembers their preferences, and uses that understanding to help them make decisions.

By Dee Chetty 1 day ago

How CRM can add measurable value to your brand
How CRM can add measurable value to your brand

Customer relationship marketing (CRM) is an important tool to help turn your marketing campaigns into a success. With this tool, repetitive tasks are automated, freeing up time for teams to engage with tasks, that are more demanding to meet business objectives.

By Michael Gullan 2 days ago

Daniel Acton, regional tech lead, Google Cloud.
How Nomanini built its remote POS voucher platform

The World Bank estimates that 66% of people living in Sub-Saharan Africa do not have bank accounts. Instead, they rely on cash and other methods (such as prepaid vouchers) to buy services ranging from airtime, electricity, and insurance, to goods at informal markets.

2 days ago

Chef Elijah Amoo Addo.
How food can foster stronger relations between Europe and Africa

Chef Elijah Amoo Addo to address EurAfrican Forum on how food can foster stronger relations between Europe and Africa. Addo is the founder and executive director of the Food for All Africa Programme, which recovers surplus food from supermarkets, restaurants and other sources in Ghana and distributes it mostly to facilities for children, the elderly and mentally-challenged persons.

3 days ago

Image source: Getty/Gallo
5 ways Africa's payments industry is evolving

Africa is still home to a large unbanked population. Eighty percent of adults in sub-Saharan Africa don't use any formal or informal banking facilities, and only 5% of adults have a credit card. It's not just customers who are excluded: even in the relatively advanced South African market where 75% of adults have a bank card, only 6% of sellers or merchants accept card payments.

By Vaughan Alexander 3 days ago

Image supplied.
Unilever launches online store on Jumia

Unilever has launched its online store on Jumia dubbed the 'Everyday Essentials Store'. The online store houses some of the company's fast-selling brands, such as Close-up Red Hot and Herbal lines, Knorr, Lifebuoy, Lux, Pepsodent, Sunlight, Vaseline, and Shea Moisture.

11 Jun 2019

Why food safety in Africa's informal markets must be driven by consumers
Why food safety in Africa's informal markets must be driven by consumers

Listeria in processed meat products from South Africa, E. Coli in romaine lettuce in the US, Salmonella in eggs across Europe and Campylobacter in chicken liver pâté in Australia. These are among the many pathogens and foods at the centre of recent food safety crises worldwide, estimated to impact as many people as infectious diseases such as HIV/AIDS, malaria and TB.

By Arie Havelaar and Ashagrie Zewdu Woldegiorgis 10 Jun 2019

DHL rolls out e-commerce platform to more markets in Africa
DHL rolls out e-commerce platform to more markets in Africa

DHL Africa eShop has seen impressive growth since launching and has now been rolled out to nine more countries across sub-Saharan Africa.

10 Jun 2019

Image supplied.
SMEs confident e-commerce platform will help with business growth

A group of small and micro business owners gathered at a quarterly vendor board meeting with key leaders of Jumia in Lagos recently. Here, the sellers said that they were confident that Jumia will continue helping their businesses achieve significant growth.

10 Jun 2019