Image credit: Loeries.
#Loeries2019: ALL THE WINNERS!

The full list of winners for the 41st Annual Loerie Awards, which concluded on Saturday, 24 August 2018 at the Durban ICC, have been announced. Congratulations to all!

1 day ago

Alistair King, newest addition to the Loeries Hall of Fame.
#Loeries2019: Hall of Famer Alistair King on the industry's current seismic shift towards a more inclusive creative future

This year's Loeries Hall of Fame inductee is... Alistair King, founding creative partner of King James Group!

By Leigh Andrews 1 day ago

Andrea Quaye has been awarded the Marketing Leadership and Innovation Award for 2019. Image supplied.
#Loeries2019: Andrea Quaye wins the Marketing Leadership and Innovation Award!

Andrea Quaye, vice president of marketing at Anheuser-Busch InBev, has been awarded the Marketing Leadership and Innovation Award for 2019!

By Juanita Pienaar 2 days ago

Piwe Motshegoa, head of sales: general entertainment at DStv media sales. Image via Al Nicoll © via Gallo Images.
#Loeries2019: Africans aren't just swimming with the creative sharks, we are the sharks

Piwe Motshegoa, head of sales: general entertainment at DStv media sales, kicked off the DStv Seminar of Creativity - a highlight of Loeries Creative Week as the industry gets ready for the annual award nights - with a reminder that Africans hold all the storytelling magic they need.

By Leigh Andrews 2 days ago

Sphelele Mjadu, Unilever Personal Care Senior Public Relations Manager for Africa and Anne Githuku-Shongwe, representative of UN Women South Africa’s Multi-Country Office, in the UN Women-Dove masterclass panel at the Loeries. Image via Al Nicoll © via Gallo Images.
#Loeries2019: Our responsibility of better representation in advertising, media

The media and advertising industries play an important role in stirring the way society is portrayed. Here's why UN Women and Dove's masterclass session at Loeries 2019 called for the creative industry as a whole to take a stand and work actively towards better representation, particularly in terms of gender.

By Leigh Andrews 3 days ago

The Loeries' Game and Dion Wired 'What do CMOs really want' masterclass panel. Image via Al Nicoll © via Gallo Images.
#Loeries2019: What do CMOs really want from their agency?

One of the biggest changes to the advertising landscape in recent years? Bringing creatives in-house. But does it work to do so? The robust and honest discussion led by Joanne Joseph at the Loeries Masterclasses explained what this means for members of the industry working together in the future, and what both sides really want.

By Leigh Andrews 3 days ago

Uzoma Ukah,
The rise and rise of 'Wakanda' marketing

There's a popular rule in Hollywood - if it has been done before, then it can be done again. And again. That's why you see remakes of films, and remakes of remakes.

By Uzoma Ukah 3 days ago

Advertising Week reveals speaker line-up
Advertising Week reveals speaker line-up

Global brand, Advertising Week, has announced the preliminary list of global thought leaders coming to Johannesburg for inaugural Advertising Week Africa.

21 Aug 2019

Q&A 2019 Loeries Africa and Middle East judges: Yash Deb
Q&A 2019 Loeries Africa and Middle East judges: Yash Deb

Yash Deb is managing director and chief creative officer at Isobar, Nairobi, Kenya.

20 Aug 2019

Kabelo Binns is group MD of FCB Wired and Hotwire PRC, Botswana.
Why 9:41 am means something

I read, the other day, a very powerful statement on the packaging of a new iPhone X. I found it placed in the famously self-proclaimed 'perfect box'. Inside the box, I saw an endorsement that has left me wondering why we spend so much on advertising campaigns when it is the simple things that tend to make the most impact.

By Kabelo Binns 20 Aug 2019

Mandi Fine, CEO of F/NE Group Global.
#WomensMonth: Generic business lessons for the 21st Century from healthcare advertising

Mandi Fine is CEO of F/NE Group Global, a strategic consultancy that works with some of the world's top brands and corporations and turns 20 years old this August. Here, Fine explains how specific data science and storytelling skills are transforming marketing and communications, as well as future trends to embrace in any industry.

By Leigh Andrews 20 Aug 2019

Image credit: Lisbon International Advertising Festival.
2019 Lisbon International Advertising Festival gets global grand jury

The grand jury of the 2019 Lisbon International Advertising Festival has been announced. The advertising festival will take place at the Ciência Viva museum in the capital of Portugal on 20 September 2019.

19 Aug 2019

Shaun Vorster is the vice president of business programming at World Expo 2020. Image supplied.
#WorldExpo2020: How local businesses can unlock B2B and B2G value

The first World Expo to be held in the Middle East, Africa and South Asia (MEASA) region, will take place from 20 October 2020 to 10 April 2021 and we spoke to VP of business programming, South African, Shaun Vorster about the opportunities that this event will afford businesses in South Africa and the rest of Africa.

By Juanita Pienaar 19 Aug 2019