Judging the PR Category for the D&AD Awards was interesting considering that I have only been in the PR space for the past two years. However, it was great to see the consistent link between PR and social through all the work submitted. Here are some key social media trends I picked up on in the PR category...
Ashleigh Burton 1 day ago
Ster-Kinekor has announced the content agenda for Cannes Lions Live, taking place from 21-25 June 2021. Ster-Kinekor is the official representative in South Africa for the Cannes Lions International Festival of Creativity.
Toymaker Mattel has revealed a new line of fashion dolls, called Barbie Loves the Ocean, made using recycled ocean-bound* plastic. The launch forms part of Mattel's goal to achieve 100% recycled, recyclable or bio-based plastic materials across all its products and packaging by 2030.
APO Group has signed an agreement with Getty Images that will make images and press releases about Africa instantly available to tens of thousands of media organizations all over the world.
YouTube Music is opening applications to the #YouTubeBlack Voices Fund Class of 2022, with the aim to enable Black artists to commercialise their work.
The One Club's Creative Week is five days dedicated to giving creative leaders and pioneers an online platform to come together and discuss issues, changes and ideas across different industries. Today, I report on a panel hosted earlier this week, 'One size does not fit all: the importance of cultural nuance in advertising'.
Emily Stander 9 Jun 2021
The One Club for Creativity has announced new leadership to its National Board of Directors. Glenn Cole, co-founder and creative chairman of 72andSunny, has been elected board chairman. Previously vice-chair, he replaced FCB Global CCO Susan Credle, whose term ends this month. Board member Pum Lefebure,co-founder and CCO of Design Army, moves up to the role of vice chair.