Subscribe & Follow
Trending
- New Chinese cars are everywhere – but are they tough?Nicholas Pillay
- Vicinity Media: How we use DOOH in our retail solutionSharné Daniels, Chanté Naidoo & Olav Westphal
Jobs
- IT Specialist Vereeniging
- Cybercrime Specialist Cape Town
Kaspersky wins "Brand of the Year" award
Kaspersky was named "Brand of the Year" in the Anti-virus Software category at the World Branding Awards. The company rebranded earlier in the year. The new branding reflects Kaspersky's vision of the future and its approach to business.
The World Branding Forum, which recently took place at Kensington Palace in London, honours the world's best brands for its work and achievements.
The judging process is conducted in three parts - brand valuation, a public ballot and consumer market research. The World Brand Forum conducts a financial valuation based on an income approach model and calculates a market research score for each of the award nominees.
![](/res/img/s.gif)