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    Failed
    Source: © 123rf As customer journeys become more complex, creating a more personalised two-way interaction with customers is an increasingly important requirement for brands
    Messaging the preferred method for customers to interact with brands says research
    Source: © LinkedIn Dentsu’s Carat has been appointed to Pernod Ricard's €100m EMEA media planning and buying account
    Dentsu’s Carat wins Pernod Ricard's €100m EMEA media planning and buying account

    7 Jun 2024

    Source: © Cannes Lions the Cannes Lions 2024 has released its first shortlists
    #Cannes2024 : Innovation, Glass and Titanium Shortlists released

    By Danette Breitenbach 4 Jun 2024

    ADC announces 90th Annual Awards Advertising, ADC Hybrid juries
    ADC announces 90th Annual Awards Advertising, ADC Hybrid juries

    24 Jan 2011

    Bees Awards recognises social media marketing as worldwide phenomenon
    Bees Awards recognises social media marketing as worldwide phenomenon

    24 Jan 2011

    DDB Stockholm AB wins AME Grand Award
    DDB Stockholm AB wins AME Grand Award

    21 Jan 2011

    AME Festival: Register now
    AME Festival: Register now

    19 Jan 2011

    Bob O'Leary to chair Asian Marketing Effectiveness jury
    Bob O'Leary to chair Asian Marketing Effectiveness jury

    17 Jan 2011

    Rise up together
    Rise up together

    11 Jan 2011

    Mobile couponing best practices and guidelines
    Mobile couponing best practices and guidelines

    7 Jan 2011

    Dubai Lynx now open for delegate registrations
    Dubai Lynx now open for delegate registrations

    3 Dec 2010

    Asian Marketing Effectiveness Festival: 12-13 May 2011
    Asian Marketing Effectiveness Festival: 12-13 May 2011

    30 Nov 2010

    First jury presidents announced for Dubai Lynx 2011
    First jury presidents announced for Dubai Lynx 2011

    22 Nov 2010

    Dubai Lynx Festival 2011 dates, new venue
    Dubai Lynx Festival 2011 dates, new venue

    12 Nov 2010

    MMA announces 2011 Asia Pacific board of directors
    MMA announces 2011 Asia Pacific board of directors

    2 Nov 2010

    MMA provides global recognition to regional campaigns
    MMA provides global recognition to regional campaigns

    25 Oct 2010

    CMO Council and BPI Network to partner with Asia-Pacific business and technology report
    CMO Council and BPI Network to partner with Asia-Pacific business and technology report

    18 Oct 2010

    The talking newspaper
    The talking newspaper

    14 Oct 2010

    Latest global trends on consumer media preferences and behaviours
    Latest global trends on consumer media preferences and behaviours

    7 Oct 2010

    Greg Stuart MMA's new global president and CEO
    Greg Stuart MMA's new global president and CEO

    6 Oct 2010

    Insurance marketers too focussed on acquisition
    Insurance marketers too focussed on acquisition

    22 Sep 2010

    CNN enlists top journalism students for iReport initiative
    CNN enlists top journalism students for iReport initiative

    16 Sep 2010

    Interbrand releases 100 "Best Global Brands"
    Interbrand releases 100 "Best Global Brands"

    16 Sep 2010

    Spikes Asia 2010 entries up 14%
    Spikes Asia 2010 entries up 14%

    15 Sep 2010

    It's Fanta fun time!
    It's Fanta fun time!

    8 Sep 2010

    Turkish Airlines selects Z-CARD
    Turkish Airlines selects Z-CARD

    31 Aug 2010

    Cheil Worldwide backs Spikes Asia Student Academy
    Cheil Worldwide backs Spikes Asia Student Academy

    27 Aug 2010

    MMA announces upcoming Mobile Marketing Association Forum EMEA
    MMA announces upcoming Mobile Marketing Association Forum EMEA

    20 Aug 2010

    Safe can be stylish
    Safe can be stylish

    10 Aug 2010

    China: The beginning of the end, or the end of the beginning?
    China: The beginning of the end, or the end of the beginning?

      6 Aug 2010

    Wrigley character gets up to mischief in Dubai
    Wrigley character gets up to mischief in Dubai

    5 Aug 2010

    SA in YoungGuns top 10 awarded countries of the decade
    SA in YoungGuns top 10 awarded countries of the decade

    4 Aug 2010

    Sustained business recovery on the cards as companies look to re-start investment
    Sustained business recovery on the cards as companies look to re-start investment

    3 Aug 2010

    More Marketing news

    More news

    ADC announces 90th Annual Awards Advertising, ADC Hybrid juries
    ADC announces 90th Annual Awards Advertising, ADC Hybrid juries

    24 Jan 2011

    Bees Awards recognises social media marketing as worldwide phenomenon
    Bees Awards recognises social media marketing as worldwide phenomenon

    24 Jan 2011

    DDB Stockholm AB wins AME Grand Award
    DDB Stockholm AB wins AME Grand Award

    21 Jan 2011

    AME Festival: Register now
    AME Festival: Register now

    19 Jan 2011

    Bob O'Leary to chair Asian Marketing Effectiveness jury
    Bob O'Leary to chair Asian Marketing Effectiveness jury

    17 Jan 2011

    Rise up together
    Rise up together

    11 Jan 2011

    Mobile couponing best practices and guidelines
    Mobile couponing best practices and guidelines

    7 Jan 2011

    Dubai Lynx now open for delegate registrations
    Dubai Lynx now open for delegate registrations

    3 Dec 2010

    Asian Marketing Effectiveness Festival: 12-13 May 2011
    Asian Marketing Effectiveness Festival: 12-13 May 2011

    30 Nov 2010

    First jury presidents announced for Dubai Lynx 2011
    First jury presidents announced for Dubai Lynx 2011

    22 Nov 2010

    Dubai Lynx Festival 2011 dates, new venue
    Dubai Lynx Festival 2011 dates, new venue

    12 Nov 2010

    MMA announces 2011 Asia Pacific board of directors
    MMA announces 2011 Asia Pacific board of directors

    2 Nov 2010

    MMA provides global recognition to regional campaigns
    MMA provides global recognition to regional campaigns

    25 Oct 2010

    CMO Council and BPI Network to partner with Asia-Pacific business and technology report
    CMO Council and BPI Network to partner with Asia-Pacific business and technology report

    18 Oct 2010

    The talking newspaper
    The talking newspaper

    14 Oct 2010

    Latest global trends on consumer media preferences and behaviours
    Latest global trends on consumer media preferences and behaviours

    7 Oct 2010

    Greg Stuart MMA's new global president and CEO
    Greg Stuart MMA's new global president and CEO

    6 Oct 2010

    Insurance marketers too focussed on acquisition
    Insurance marketers too focussed on acquisition

    22 Sep 2010

    CNN enlists top journalism students for iReport initiative
    CNN enlists top journalism students for iReport initiative

    16 Sep 2010

    Interbrand releases 100 "Best Global Brands"
    Interbrand releases 100 "Best Global Brands"

    16 Sep 2010

    Spikes Asia 2010 entries up 14%
    Spikes Asia 2010 entries up 14%

    15 Sep 2010

    It's Fanta fun time!
    It's Fanta fun time!

    8 Sep 2010

    Turkish Airlines selects Z-CARD
    Turkish Airlines selects Z-CARD

    31 Aug 2010

    Cheil Worldwide backs Spikes Asia Student Academy
    Cheil Worldwide backs Spikes Asia Student Academy

    27 Aug 2010

    MMA announces upcoming Mobile Marketing Association Forum EMEA
    MMA announces upcoming Mobile Marketing Association Forum EMEA

    20 Aug 2010

    Safe can be stylish
    Safe can be stylish

    10 Aug 2010

    China: The beginning of the end, or the end of the beginning?
    China: The beginning of the end, or the end of the beginning?

     6 Aug 2010

    Wrigley character gets up to mischief in Dubai
    Wrigley character gets up to mischief in Dubai

    5 Aug 2010

    SA in YoungGuns top 10 awarded countries of the decade
    SA in YoungGuns top 10 awarded countries of the decade

    4 Aug 2010

    Sustained business recovery on the cards as companies look to re-start investment
    Sustained business recovery on the cards as companies look to re-start investment

    3 Aug 2010

    The BP boss and other language lapses

     28 Jul 2010

    FEPE feedback
    FEPE feedback

    27 Jul 2010

    Space Barley: The final frontier
    Space Barley: The final frontier

    23 Jul 2010

    Brand winners and losers in run-up to World Cup

     4 Jun 2010

    Carlsberg launches football tour in Malaysia

     27 May 2010

    Entries open for Spikes Asia 2010
    Entries open for Spikes Asia 2010

    21 May 2010

    More Marketing news

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