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Apple is the world’s first trillion dollar brand in the 2024 Kantar BrandZ Most Valuable Global Brands
Apple is the world’s first trillion dollar brand in the 2024 Kantar BrandZ Most Valuable Global Brands 
Source: © 123rf A CMO study has found that chief marketing officers appear clear, confident, and intentional in where Gen AI integration and application will deliver the best results in marketing process improvement and execution in 2024
A clear and confident shift in marketing technology as CMOs embrace AI

22 May 2024

Africa's most valuable brands demonstrate resilience and growth as MTN remains dominant
Africa's most valuable brands demonstrate resilience and growth as MTN remains dominant

1 Jun 2023

Warc releases the 2020 Effective Social Strategy Report
Warc releases the 2020 Effective Social Strategy Report

21 Jul 2020

Photo by on .
Africa's changing times in broadcast media: Embracing platforms to keep up with rising competition

  15 Jul 2020

Image supplied.
New Brand Love Story 2020 report reveals the world's most loved brands

19 Jun 2020

Photo by rupixen.com on .
CMO Council identifies agile brands that have benefitted from opportunities during global lockdown

15 Jun 2020

Consumer markets under pressure in 2020
Consumer markets under pressure in 2020

  5 Jun 2020

Not ready...? Get set, go! An Africa recovery playbook
Not ready...? Get set, go! An Africa recovery playbook

, Kantar  2 Jun 2020

Brian Wieser, global president, Business Intelligence, WPP.
The impact of Covid-19 on global advertising investment [report]

28 May 2020

Covid-19 driving fundamental shifts in Africa's consumers
Covid-19 driving fundamental shifts in Africa's consumers

27 May 2020

#LockdownLessons: Companies putting the grit in integrity
#LockdownLessons: Companies putting the grit in integrity

Bizcommunity.com  26 May 2020

Photo by Infralist on .
A moment of reckoning for business

  21 May 2020

Forrester forecasts $2.1tn in retail losses globally in 2020
Forrester forecasts $2.1tn in retail losses globally in 2020

7 May 2020

BrandZ Top 75 Most Valuable Global Retail Brands 2020
BrandZ Top 75 Most Valuable Global Retail Brands 2020

Kantar  4 May 2020

Image credit: freestocks on .
Covid-19 causes interest in Netflix to rise by 142%

9 Apr 2020

Joe Stubbs, Interbrand. Image supplied.
Key learnings behind the winning work from the Warc Rankings

8 Apr 2020

Credit: Hanson Lu on .
FMCG brands better placed to weather Covid-19 storm - Global Advertising Trends report

30 Mar 2020

Consumer behaviour intensifies as Covid-19 outbreak forces new shopping patterns
Consumer behaviour intensifies as Covid-19 outbreak forces new shopping patterns

26 Mar 2020

What people really get up to in self-isolation
What people really get up to in self-isolation

, Kantar  25 Mar 2020

Global e-retail transaction values to exceed $4tn by 2024
Global e-retail transaction values to exceed $4tn by 2024

24 Mar 2020

#WhatWomenWant in 2020: Welcome to the new era of progressive marketing
#WhatWomenWant in 2020: Welcome to the new era of progressive marketing

, Kantar  12 Mar 2020

Image source: Gallo/Getty Images.
Global advertising spend set to rise by 7.1% to $660bn in 2020 [report]

27 Feb 2020

Sports sponsorship market to record strongest growth [report]
Sports sponsorship market to record strongest growth [report]

28 Jan 2020

Image source: Gallo/Getty Images.
Marketers anticipate greater privacy regulation in 2020 [report]

27 Jan 2020

#BFGlobal500: Amazon breaks $200bn mark, still world's most valuable brand
#BFGlobal500: Amazon breaks $200bn mark, still world's most valuable brand

22 Jan 2020

Top 10 global consumer trends for 2020 - Euromonitor
Top 10 global consumer trends for 2020 - Euromonitor

14 Jan 2020

#BizTrends2020: The future of retailing in sub-Saharan Africa
#BizTrends2020: The future of retailing in sub-Saharan Africa

  8 Jan 2020

Image supplied.
The most challenged brands in 2019 and issues impacting brand perception [infographic]

7 Jan 2020

#BizTrends2020: Africa's double-edged consumer demand
#BizTrends2020: Africa's double-edged consumer demand

  6 Jan 2020

Image source: Gallo/Getty Images.
Mobile games generates $49bn in revenue in 2019

31 Dec 2019

The Best of Biz: Marketing & Media 2019
#BestofBiz 2019: Marketing & Media

17 Dec 2019

The Best of Biz: Marketing & Media Africa 2019
#BestofBiz 2019: Marketing & Media Africa

17 Dec 2019

More Research news

More news

Warc releases the 2020 Effective Social Strategy Report
Warc releases the 2020 Effective Social Strategy Report

21 Jul 2020

Photo by on .
Africa's changing times in broadcast media: Embracing platforms to keep up with rising competition

  15 Jul 2020

Image supplied.
New Brand Love Story 2020 report reveals the world's most loved brands

19 Jun 2020

Photo by rupixen.com on .
CMO Council identifies agile brands that have benefitted from opportunities during global lockdown

15 Jun 2020

Consumer markets under pressure in 2020
Consumer markets under pressure in 2020

  5 Jun 2020

Not ready...? Get set, go! An Africa recovery playbook
Not ready...? Get set, go! An Africa recovery playbook

,   2 Jun 2020

Brian Wieser, global president, Business Intelligence, WPP.
The impact of Covid-19 on global advertising investment [report]

28 May 2020

Covid-19 driving fundamental shifts in Africa's consumers
Covid-19 driving fundamental shifts in Africa's consumers

27 May 2020

#LockdownLessons: Companies putting the grit in integrity
#LockdownLessons: Companies putting the grit in integrity

  26 May 2020

Photo by Infralist on .
A moment of reckoning for business

  21 May 2020

Forrester forecasts $2.1tn in retail losses globally in 2020
Forrester forecasts $2.1tn in retail losses globally in 2020

7 May 2020

BrandZ Top 75 Most Valuable Global Retail Brands 2020
BrandZ Top 75 Most Valuable Global Retail Brands 2020

  4 May 2020

Image credit: freestocks on .
Covid-19 causes interest in Netflix to rise by 142%

9 Apr 2020

Joe Stubbs, Interbrand. Image supplied.
Key learnings behind the winning work from the Warc Rankings

8 Apr 2020

Credit: Hanson Lu on .
FMCG brands better placed to weather Covid-19 storm - Global Advertising Trends report

30 Mar 2020

Consumer behaviour intensifies as Covid-19 outbreak forces new shopping patterns
Consumer behaviour intensifies as Covid-19 outbreak forces new shopping patterns

26 Mar 2020

What people really get up to in self-isolation
What people really get up to in self-isolation

,   25 Mar 2020

Global e-retail transaction values to exceed $4tn by 2024
Global e-retail transaction values to exceed $4tn by 2024

24 Mar 2020

#WhatWomenWant in 2020: Welcome to the new era of progressive marketing
#WhatWomenWant in 2020: Welcome to the new era of progressive marketing

,   12 Mar 2020

Image source: Gallo/Getty Images.
Global advertising spend set to rise by 7.1% to $660bn in 2020 [report]

27 Feb 2020

Sports sponsorship market to record strongest growth [report]
Sports sponsorship market to record strongest growth [report]

28 Jan 2020

Image source: Gallo/Getty Images.
Marketers anticipate greater privacy regulation in 2020 [report]

27 Jan 2020

#BFGlobal500: Amazon breaks $200bn mark, still world's most valuable brand
#BFGlobal500: Amazon breaks $200bn mark, still world's most valuable brand

22 Jan 2020

Top 10 global consumer trends for 2020 - Euromonitor
Top 10 global consumer trends for 2020 - Euromonitor

14 Jan 2020

#BizTrends2020: The future of retailing in sub-Saharan Africa
#BizTrends2020: The future of retailing in sub-Saharan Africa

  8 Jan 2020

Image supplied.
The most challenged brands in 2019 and issues impacting brand perception [infographic]

7 Jan 2020

#BizTrends2020: Africa's double-edged consumer demand
#BizTrends2020: Africa's double-edged consumer demand

  6 Jan 2020

Image source: Gallo/Getty Images.
Mobile games generates $49bn in revenue in 2019

31 Dec 2019

The Best of Biz: Marketing & Media 2019
#BestofBiz 2019: Marketing & Media

17 Dec 2019

The Best of Biz: Marketing & Media Africa 2019
#BestofBiz 2019: Marketing & Media Africa

17 Dec 2019

Image source: Gallo/Getty.
Africa's greatest asset is its youth

  13 Dec 2019

Winners announced in African Persons of the Year
Winners announced in African Persons of the Year

13 Dec 2019

These five trends will change business in Africa in 2020
These five trends will change business in Africa in 2020

  12 Dec 2019

Image source: Gallo/Getty.
Experts meet to validate AfCFTA Business Index

11 Dec 2019

Image source: Gallo/Getty.
AfDB launches coding centres of excellence across Africa

6 Dec 2019

Effective Use of Tech shortlist announced for Warc Media Awards 2019
Effective Use of Tech shortlist announced for Warc Media Awards 2019

4 Dec 2019

Credit: Kasi.
Tanzania consumer confidence drops to its lowest in 2019

4 Dec 2019

10 questions to ask the marketing director
10 questions to ask the marketing director

  3 Dec 2019

Image source: Gallo/Getty.
Africa should focus on industrialisation. Free trade will follow

  27 Nov 2019

#AskAfrikaAhaMoment: The brand loyalty shift explained
#AskAfrikaAhaMoment: The brand loyalty shift explained

  21 Nov 2019

More Research news

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