Global Hennessy Artistry campaign launches in SA

The four diverse performing artists will all share one stage as they create a new, uniquely South African sound - a local expression of The Art of Blending.

The Big Apple

This event forms part of the global Hennessy artistry campaign, culminating in a VIP concert on 14 October in New York City. This year's concert is headlined by Grammy Award-winning hip-hop band, The Roots and legendary Grammy-nominated hip-hop artist, Q-Tip.

During August and September 2010, seven build-up events will take place around the country, featuring a live performance by one of Hennessy Artistry's four local collaborating artists.

For more information about Hennessy Artistry including event dates, ticket sales, local and international artists, or how to win an all-expenses-paid trip for two to New York to see Q-Tip and The Roots live at the global Hennessy Artistry concert, go to www.hennessy.com or hennessysa.mobi.