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[Loeries 2009] Red Huxley triumph at the Loeries 2009 Battle of the Bands

Assembly, ever popular with the creative types, hosted the 31st Annual Loerie Awards Agency Battle of the Bands competition last night, 24 September 2009. Being accustomed to gigs always starting at least an hour or so later than advertised in chilled out Cape Town, we arrived just after nine and unfortunately missed three of the five bands that were playing. However we did manage to catch winners and overall biggest ego'ed band the Red Huxleys from Ogilvy and their closest rivals of the night The Gloonies from Gloo.

The plaid-shirt rockers, Red Huxley from premier SA ad agency Ogilvy, won over the Assembly crowd with their old school classic rock and were voted, via SMS, favourite band of the night beating out bands The Room, Checked Zebra, Fourteen40 and the The Gloonies. The three lucky members of Red Huxley won a week at the Red Bull Music Academy's recording studio as well as a performance at a Big Concerts Festival in 2010 along with prizes from Brandhouse.

Red Huxley
Red Huxley
Red Huxley
Red Huxley
[Loeries 2009] Red Huxley triumph at the Loeries 2009 Battle of the Bands

The Gloonies were tough competition, however, combining a mix of hard rock, classic pop and some of the funkiest dance moves seen around the Assembly. They were, for me, the most entertaining band of the night ending their set with a fabulous rendition of Michael Jackson's Beat It which included a MJ-lookalike with dance moves almost as smooth.

The Gloonies
The Gloonies
The Gloonies
The Gloonies
The Gloonies
The Gloonies

Astray Electric and Flat Stanley the non-agency bands of the night rounded up the night in style, Astray Electric playing their usual brand of high-energy intense indie rock that inspired much dancing and even some lighter-waving in the crowd. We elected to give last band of the night Flat Stanley a miss and headed across the road to chi-chi club Chevelle for the Chairman's Party. Chevelle was heaving and it took us a good 10 minutes (only slight exaggeration) to make it across the first smallish dance floor.

It's no secret that ad agency types sure know how to party hard and heavy and seemed to be just settling into the swing of things at Chevelle when we decided to call it a night.

TJ from band New Holland and Assembly manager Pierre Coetzee
TJ from band New Holland and Assembly manager Pierre Coetzee
Ashtray Electric
Ashtray Electric
Club Chevelle
Club Chevelle

Click here to view the gallery and who's knows you might even spot yourself if you were lucky enough to be handed an awesome BizLounge sticker creatively inspired by Jeremy from The Dirty Skirts and George from Taxi Violence.

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