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GLOBAL

Kantar's Eric Salama discusses the way forward under new owner Bain Capital

Kantar CEO Eric Salama presented an update on the new ownership structure and the opportunities under, Bain Capital during a press call held on Thursday...

By Juanita Pienaar 5 Aug 2019

GLOBAL

Kids are becoming more active adopters of e-commerce sites

Children are becoming more active adopters of e-commerce sites. Their interest in online shopping has more than tripled in the last 12 months - from 2% to 9%...

14 Jun 2019

GLOBAL

The most valuable global retail brands for 2019

The results of the second annual BrandZ Top 75 Most Valuable Global Retail Brands have been revealed. The research shows that the world's most valuable retail brands are worth $339 billion more...

14 May 2019

GLOBAL

Successful retail chatbot interactions to grow eightfold by 2023

The global number of successful retail chatbot interactions will reach 22 billion by 2023, up from an estimated 2.6 billion in 2019, as AI offers compelling new engagement solutions...

9 May 2019

GLOBAL

Elevated sensorial experiences drive shoppers back to stores

According to a new global report by in-store media company Mood Media, sensory experiences drive 9 out of 10 shoppers back to stores...

15 Jan 2019

SOUTH AFRICA

'Weather-sensitive' products: adjusting price and promotions to increase sales

It stands to reason that the weather can affect the sales of certain products. More rainfall generally means that consumers purchase less sunscreen...

By Xavier Rousset, Octavio Escobar and Régis Chenavaz 1 Dec 2017

SOUTH AFRICA

Female millennials are the most confident and ambitious of any female generation

New PwC survey dispels myths about women and work...

5 Mar 2015

FRANCE

Science of brain signals opens new era for advertising

PARIS, FRANCE: Companies in the near future will reportedly be able to test public reaction to advertisements, music and films before they are released by monitoring the brain signals of a select...

4 Aug 2014

SOUTH AFRICA

Global trends in Print and Digital readership measurement

NICE, FRANCE: Ask Afrika shares insights from the recent International Print and Digital Research Forum Symposium in Nice, France.

13 Dec 2013

FRANCE

World advertising growth revised lower: Publicis

PARIS, FRANCE: The global advertising market will grow by a less than expected 3.5% this year, French ad giant Publicis said yesterday, marking down last December's forecast of 4.1% growth for the second time.

19 Jun 2013

FRANCE

Increase in IT spending predicted in 2013 for EMEA CIOs

PARIS, FRANCE / BERLIN, GERMANY / WARSAW, POLAND / LONDON, UK / UAE: Research commissioned by Riverbed reveals that 71% of CIOs are increasing investment in IT.

20 Mar 2013

UNITED STATES

comScore releases the '2013 Mobile Future in Focus' report

RESTON, US: comScore, Inc, a global leader in digital measurement and analytics, has released the 2013 Mobile Future in Focus report.

27 Feb 2013

FRANCE

Fat people more likely to die in a car accident

PARIS, FRANCE: Obese people face a much higher risk - of up to 80% - of dying in a car accident compared with people of normal weight, researchers reported on Monday (21 January).

23 Jan 2013

FRANCE

What shaped TV in 2012 and what you need to know for 2013

CANNES, FRANCE: The TV experience is now extending well beyond the main screen as broadcasters explore innovative ways for their audience to engage with content and brands - on-air and offline. Download an exclusive white paper by VAST MEDIA, which highlights some of the most innovative examples of digital TV brand extension.

24 Dec 2012

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