Successful brands must have a strong local resonance and activation if they are to emotionally connect with consumers in Africa and fuel growth in the fast-changing region...
Key issues pertaining to Africa's socioeconomic development, including the empowerment of women and youth and Africa's free trade area...
Wan-Ifra has released a new report that looks at the global map of remedies adopted by governments whose objective is to combat the disinformation crisis, though with extremely diverse intent and effects...
15 May 2019
The results of the second annual BrandZ Top 75 Most Valuable Global Retail Brands have been revealed. The research shows that the world's most valuable retail brands are worth $339 billion more...
14 May 2019
Italian supercar manufacturer, Ferrari, has reclaimed the title of the world's strongest brand, having last held it in 2014, according to the latest report by Brand Finance...
22 Jan 2019
According to a new global report by in-store media company Mood Media, sensory experiences drive 9 out of 10 shoppers back to stores...
15 Jan 2019
The International Public Relations Network (IPRN) surveyed its members to uncover ways brands can leverage their relationships with bloggers and influencers all around the world...
10 Apr 2018
Surge in consumers' use of messaging and social media is transforming their expectations of service, says new BT and Cisco research...
6 Dec 2017
We Communications' inaugural ‘Brands in Motion' study uncovers four realities that allow brands to embrace motion...
9 Jun 2017
The Economic Freedom of the World: 2015 Annual Report shows that South Africa has dropped further in ranking to 96 out of the 157 countries and territories included in the report...
15 Sep 2015
CHINA: For the first time, two Chinese media companies, CCTV and Baidu, have entered ZenithOptimedia's Top Thirty Global Media Owners ranking this year.
12 May 2014
HONG KONG - Consumers in Asia are fed up with poor service and are willing to pay more for a good customer experience, according to a survey which punctures the received wisdom that "price is king" in the region.
29 Aug 2013
NEW YORK, US / JOHANNESBURG, SA: McCann "Truth about Wellness" global research study reveals multiple contradictions & cultural upsets around the world. More than half of respondents (54%) think that technology is making us healthier while 46% think it is making us sicker; globally 94% of consumers agree brands have a role in supporting their wellness needs.
16 Jan 2013
LONDON, UK: According to the latest research from Informa Telecoms & Media, almost two-thirds of the handsets sold in China this year are powered by the Android OS: China is its largest single market, a third of the Android devices sold in 2012 were sold in China.
27 Dec 2012
NUREMBERG, GERMANY: Worldwide, the trend is moving towards high-quality cameras. New products with smartphone features are being offered and are winning an entirely new customer base. Japan, Russia, the Ukraine and Kazakhstan are posting double-digit growth on photo-products, while markets in Western Europe are characterised by increasing value creation.
25 Sep 2012